Affiliate marketing software is known to increase ROI, but did you ever wonder – how?

Many beginner affiliate marketers think, that signing up with an affiliate program and just blindly promoting their referral link is enough. They spend all their time and effort stuffing the cookies through the web with their affiliate links. This is exactly why today we cringe every time we see a referral URL. We tend to associate them with spam and “grow rich fast” types of schemes.

However, this is what beginners and amateurs do. 

This is exactly why their campaigns convert poorly and they get inconsistent results from their ads.

Many affiliates don’t even know, why they get sporadic results and have no way of examining or improving their returns.

How savvy affiliates promote their products?

Savvy affiliates use affiliate marketing software. If you have never heard of it before, you might think it’s a useless brick standing in the way between the advertiser and the buyer.

But it’s not. It can actually triple your income. 

There are many benefits associated with affiliate marketing software and that is the main reason it is growing so popular. 

Affiliate marketing software does exactly what it sounds like: it allows you to manage your affiliate business through software. Once you are there, you can track, manage, and monitor your campaigns. This gives you a great overview as to how your efforts pay out, which traffic converts, and which campaigns fail. 

A visually pleasing dashboard tells you right away, which sources of visitors become paying customers, and which do not. Which products are in demand, and which are not. 

Scaleo's affiliate marketing software dashboard interface.

And these are not mere stats

This enables you to continuously optimize your campaigns, do an A/B split test, and compare the results, eventually leaving the poor performing campaigns behind and concentrating all your efforts on best-performing products and traffic only.

Scaleo's affiliate marketing software dashboard interface.

It’s not about doing more work, it’s about doing the work more intelligently

How can an affiliate tracking software triple my income?

Once you have an overview of your advertising campaigns and links performances, you can proceed to optimize your business. 

By tweaking campaigns that produce weak results, and investing more money into campaigns that convert better, you can double, triple, or even quadruple your profits.

Will affiliate marketing software slow down my work?

This is what many beginner affiliates are afraid of. But, nothing can be further from the truth. In fact, quite the opposite. Here is why:

  1. The affiliate link needs to be filled into the software only once. The affiliate software then works automatically. Unless you pause or stop a campaign, it keeps running.
  2. Whether you are a business or a network, it allows you to employ an unlimited number of affiliates to promote your product. All accounting troubles such as revenue, expenses, and due payments are controlled by the software.
  3. You don’t pay anything unless your campaign converts. One of the benefits of affiliate marketing software is that they do not require you to spend a dime unless you make a sale. 

Side note: When picking software, it’s important to choose the one that allows you to pay for conversions and not per traffic volume.

All this will ultimately help you to save time and energy, allowing you to focus on business growth. While some users are afraid of automation, others make full use of all the technology available and see fantastic results right away.

Read also: All you need to know about affiliate marketing software

Just like in any other area of your life, making something work automatically will speed up your workflow in the long run. 

If you can do more work in a shorter time period, you are increasing your productivity and subsequently your earnings. If your affiliate marketing platform can automatically detect broken links and redirect your traffic to an alternative loop, preventing visitors from landing on a dead-end – you’re increasing your conversions.

Finally, if you can detect within a few seconds, which traffic sources convert best, you can optimize your campaigns on the go, without performing classical campaign audits that used to take days.

However, it brings us to the next crucial point.

Recommend software platform to choose

Of course, it’s worth mentioning, that not every affiliate marketing software is equally great. Some platforms have an old-looking interface, poorly visualized sales graph, or even a buggy backend.

Scaleo is the only affiliate marketing software on the market that takes the user experience to a whole new level. If you are new to affiliate marketing and looking to get started and need convenient, easy-to-use software to track and manage your campaigns, Scaleo is the ultimate choice.

Conclusion

If you are looking to improve sales, conversions, and leads – the first step towards increasing your revenue is automation. There is a limit as to what you can do manually. Why not delegate this tedious work to someone else? Allow super-skilled and highly intelligent software to manage your affiliate sales, while you can enjoy time with your family. 

Last Updated on April 10, 2024

Author

Elizabeth is a Senior Content Manager at Scaleo. Currently enjoying the life in Prague and sharing professional affiliate marketing tips. She's been in the online marketing business since 2006 and gladly shares all her insights and ideas on this blog.