The online sports betting world has skyrocketed, gaining momentum thanks to the legalization of gambling in several countries and the ease of betting online. Sports betting is no longer a niche; it’s a massive part of the iGaming market. Yet, despite all the growth and excitement, running a sportsbook comes with its own set of challenges. Especially for newcomers trying to figure out how to start their own sportsbook, the risks involved can seem overwhelming.…
Managing affiliate access to offers might sound straightforward—just flip a switch, and you’re done, right? Not quite. For casino operators, controlling who can see and promote offers is one of the most critical yet problematic aspects of affiliate management. The wrong affiliate promoting the wrong offer? That’s a recipe for financial disaster, compliance nightmares, and strained relationships. In this post, we’ll dive into the common pitfalls of managing affiliate access and how Scaleo can help…