The iGaming industry is placing its bets on some staggering numbers! What about the iGaming industry? A wild ride. It’s more than just luck; it’s about data. And plenty of it. Understanding the numbers is critical, whether you’re a casino operator, an affiliate marketer, or just curious about where the chips will fall in 2024. These statistics, which range from player behavior and market trends to the most recent technological disruptions, are more than just…
Customer lifetime value (CLV) is a metric for businesses to gauge the worth of each customer over time. By grasping the concept of CLV, businesses can make decisions regarding customer acquisition, retention strategies, and marketing campaigns. In this blog post, we will explore the significance of customer lifetime value for businesses and how to calculate it. Understanding the customer lifetime value formula is crucial, as it enables businesses to quantify the long-term value of each…
