{"id":62505,"date":"2025-10-22T12:37:18","date_gmt":"2025-10-22T12:37:18","guid":{"rendered":"https:\/\/www.scaleo.io\/blog\/?p=62505"},"modified":"2026-03-10T00:34:58","modified_gmt":"2026-03-10T00:34:58","slug":"scaleo-324-update-igaming-operators","status":"publish","type":"post","link":"https:\/\/www.scaleo.io\/blog\/scaleo-324-update-igaming-operators\/","title":{"rendered":"Scaleo 3.24 Update for iGaming Operators\u00a0"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">This release is all about giving operators <strong>deeper control<\/strong>, <strong>cleaner reporting<\/strong>, and <strong>fewer clicks<\/strong>. From a new <em>Master Affiliate<\/em> role to granular permissions, renamed KPIs, and smarter reports, 3.24 makes large-scale partner operations easier to run and easier to trust.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.scaleo.io\/igaming\" rel=\"dofollow\" ><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1340\" src=\"https:\/\/www.scaleo.io\/blog\/wp-content\/uploads\/2023\/01\/scaleo-affiliate-software-for-igaming-industry-scaled.jpg\" alt=\"affiliate marketing software design for iGaming Industry\" class=\"wp-image-8618\" title=\"-\" srcset=\"https:\/\/www.scaleo.io\/blog\/wp-content\/uploads\/2023\/01\/scaleo-affiliate-software-for-igaming-industry-scaled.jpg 2560w, https:\/\/www.scaleo.io\/blog\/wp-content\/uploads\/2023\/01\/scaleo-affiliate-software-for-igaming-industry-300x157.jpg 300w, https:\/\/www.scaleo.io\/blog\/wp-content\/uploads\/2023\/01\/scaleo-affiliate-software-for-igaming-industry-1024x536.jpg 1024w, https:\/\/www.scaleo.io\/blog\/wp-content\/uploads\/2023\/01\/scaleo-affiliate-software-for-igaming-industry-768x402.jpg 768w, https:\/\/www.scaleo.io\/blog\/wp-content\/uploads\/2023\/01\/scaleo-affiliate-software-for-igaming-industry-1536x804.jpg 1536w, https:\/\/www.scaleo.io\/blog\/wp-content\/uploads\/2023\/01\/scaleo-affiliate-software-for-igaming-industry-2048x1072.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Below is a quick tour of what\u2019s new, why it matters, and how to get the most out of each upgrade.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udd25 New Features &amp; Improvements<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udc65 Master Affiliate Account (Team &amp; Agent Management, Built In)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Working with sub-affiliates, regional agents, or team leads? Meet the new <strong>Master Affiliate<\/strong> role. It centralizes leadership while keeping you in complete control of visibility, payouts, and data access.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Recruit &amp; manage downline<\/strong>: Master Affiliates can invite, approve, and manage their own affiliate teams \u2014 perfect for local reps, media houses, or influencer groups.<\/li>\n\n\n\n<li><strong>Group <a href=\"https:\/\/www.scaleo.io\/blog\/performance-marketing-software\/\" title=\"Top 15 Performance Marketing Software + Full Buyer\u2019s Guide\" data-wpil-monitor-id=\"82846\" rel=\"dofollow\" >performance<\/a> intelligence<\/strong>: Give them extended stats for their hierarchy (clicks, FTDs, NGR, retention) without exposing brand-level or sensitive operator data.<\/li>\n\n\n\n<li><strong>Custom permission profiles<\/strong>: You decide what a Master Affiliate can see and do \u2014 from creatives and links to payment views and export rights.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><em>When to use:<\/em> multi-region launches, agency partners, or anytime you need affiliate \u201ccaptains\u201d to scale growth without multiplying your internal workload.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/\/d33v4339jhl8k0.cloudfront.net\/docs\/assets\/5ebc2c00042863474d1aa451\/images\/68c863732268f91f3f0dc518\/file-xjWXkoBnHh.png\" alt=\"Master Affiliate: hierarchy and team controls\" title=\"-\"><figcaption class=\"wp-element-caption\">Configure Master Affiliate capabilities in minutes.<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/\/d33v4339jhl8k0.cloudfront.net\/docs\/assets\/5ebc2c00042863474d1aa451\/images\/68c956ae8d946332391281f7\/file-PYJP39cVVt.png\" alt=\"Master Affiliate permissions\" title=\"-\"><figcaption class=\"wp-element-caption\">Fine-grained permissions: visibility, actions, and exports.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pro tip:<\/strong> Combine Master Affiliate with <em>brand-scoped commission plans<\/em> to steward multi-brand portfolios safely under a single umbrella partner.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udcca Transactions Summary with Totals (Fewer Exports, Faster Answers)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No more mental math. The <strong>Transactions Summary<\/strong> now includes <strong>automatic totals<\/strong> so your team can validate payouts, check movement, and reconcile activity directly inside the report view. Perfect for month-end reviews and on-the-spot QA.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/\/d33v4339jhl8k0.cloudfront.net\/docs\/assets\/5ebc2c00042863474d1aa451\/images\/68c954e794a01c02f2b7fc35\/file-ayRz8tPZE0.png\" alt=\"Transactions Summary totals\" title=\"-\"><figcaption class=\"wp-element-caption\">Totals at a glance \u2014 less exporting, more deciding.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Why it matters:<\/em> finance and ops teams get instant, trustworthy rollups \u2014 which speeds up reconciliation, <a href=\"https:\/\/www.scaleo.io\/blog\/10-strategies-for-resolving-affiliate-payout-disputes\/\" title=\"10 Strategies for Resolving Affiliate Payout Disputes\" data-wpil-monitor-id=\"82847\" rel=\"dofollow\" >dispute<\/a> resolution, and manager approvals.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83e\udded Rename Base NGR &amp; NGR Metrics (Your KPIs, Your Language)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Every operator names margin components a bit differently. In 3.24, you can <strong>rename Base <a class=\"wpil_keyword_link\" href=\"https:\/\/www.scaleo.io\/blog\/how-to-analyze-improve-ggr-and-ngr-top-casino-kpis-explained\/#How_to_Calculate_Net_Gaming_Revenue_NGR\" title=\"How To Analyze &amp; Improve GGR and NGR + Top Casino KPIs Explained\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"83040\" rel=\"dofollow\" >NGR<\/a> and NGR<\/strong> to match your internal P&amp;L and BI conventions. Keep dashboards intuitive for your teams and consistent with board reporting.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/\/d33v4339jhl8k0.cloudfront.net\/docs\/assets\/5ebc2c00042863474d1aa451\/images\/68c86061bce28a2b716c994b\/file-3kNH5br8pl.png\" alt=\"Rename NGR metrics\" title=\"-\"><figcaption class=\"wp-element-caption\">Speak the same data language across tools and teams.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Use cases:<\/strong> align with finance terminology, regional accounting standards, or BI layer naming \u2014 reducing confusion and training time for new users.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udd10 New Permission Controls (Creatives, LPs, Plans &amp; Status Changes)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">3.24 introduces <strong>granular access<\/strong> across four high-impact areas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Creatives<\/strong> \u2014 limit upload\/edit rights to approved roles; keep brand safe.<\/li>\n\n\n\n<li><strong>Landing Pages<\/strong> \u2014 control who can connect, test, or retire LPs per brand.<\/li>\n\n\n\n<li><strong>Commission Plans<\/strong> \u2014 separate plan creators from plan assignees.<\/li>\n\n\n\n<li><strong>Affiliate Status<\/strong> \u2014 gate the ability to approve, suspend, or reinstate users.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/\/d33v4339jhl8k0.cloudfront.net\/docs\/assets\/5ebc2c00042863474d1aa451\/images\/68c8ffd475baeb18e18df842\/file-p9yBMJX9jE.png\" alt=\"Granular permissions\" title=\"-\"><figcaption class=\"wp-element-caption\">Design roles that mirror your real-world process &amp; controls.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Who benefits:<\/em> compliance and brand teams get tighter control; managers can delegate with confidence; agencies and vendors get only what they need \u2014 nothing more.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83e\uddfe Reports: Open Transactions in a New Tab (Multi-task Like a Pro)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A small but mighty timesaver: open any <strong>transaction in a new tab<\/strong> directly from Reports. Compare multiple items side-by-side, investigate anomalies without losing your place, and cruise through QA.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/\/d33v4339jhl8k0.cloudfront.net\/docs\/assets\/5ebc2c00042863474d1aa451\/images\/68c85d2892f4c878d52072d7\/file-EnjuZskUG3.png\" alt=\"Open in new tab\" title=\"-\"><figcaption class=\"wp-element-caption\">Open details in new tabs to accelerate reviews &amp; comparisons.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udee0\ufe0f Other Improvements &amp; Fixes<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ud83d\udcc5 Cohort Filter Warnings<\/strong><br>If your date range conflicts with the cohort filter, <a href=\"https:\/\/www.scaleo.io\" title=\"Scaleo\" data-wpil-monitor-id=\"290470\" rel=\"dofollow\" >Scaleo<\/a> now flags it upfront \u2014 leading to <em>cleaner queries<\/em> and <em>cleaner insights<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ud83c\udff7\ufe0f Brand Visibility in Bulk Edit (Commission Plans)<\/strong><br>When you bulk change a commission plan in the Affiliate List, the <strong>brand name appears next to each plan<\/strong>. This dramatically reduces misassignments in <em>multi-brand environments<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ud83d\udc1e Bug Fixes<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/www.scaleo.io\/blog\/how-to-troubleshoot-a-failed-api-integration-between-affiliate-software-and-igaming-platform\/\" title=\"How to Troubleshoot a Failed API Integration Between Affiliate Software and iGaming Platform?\" data-wpil-monitor-id=\"82876\" rel=\"dofollow\" >API<\/a>:<\/strong> Affiliate details endpoint now correctly returns the list of assigned commission plans.<\/li>\n\n\n\n<li><strong>Reports:<\/strong> Fixed \u201cAffiliate Manager \u2014 is not\u201d operator so excluded values are handled correctly.<\/li>\n\n\n\n<li><strong>Currency:<\/strong> Corrected custom rate\/adjustment behavior in conversions.<\/li>\n\n\n\n<li>Several minor UI improvements for clarity and consistency.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">How to Start Using 3.24 Features Today<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Master Affiliate:<\/strong> Go to <em>Settings \u2192 Roles<\/em>, enable <em>Master Affiliate<\/em>, and assign permissions. Invite a pilot group (e.g., a regional rep) and validate the workflow before a wider rollout.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Transactions Totals:<\/strong> Open <em>Reports \u2192 Transactions<\/em> and add the <em>Transactions Summary<\/em> block. Use totals for quick finance checks and dispute triage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Rename NGR:<\/strong> Head to <em>Settings \u2192 Reporting<\/em> to define your preferred KPI labels so your dashboards match your P&amp;L language.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>New Permissions:<\/strong> In <em>Settings \u2192 Permissions<\/em>, tailor access for Creatives, Landing Pages, Commission Plans, and Affiliate Status updates. Map these to your real-world approval paths.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Open in New Tab:<\/strong> In <em>Reports<\/em>, right-click (or use your browser shortcut) on any transaction to open details in a separate tab and speed up reviews.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">Why This Release Matters<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Operators are scaling across brands, geographies, and partner types. 3.24 gives you the <strong>guardrails<\/strong> and <strong>granular control<\/strong> you need to grow responsibly, plus the <strong>reporting clarity<\/strong> you need to move faster with confidence. Less friction for your team; more focus on growth.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u2705 That\u2019s 3.24 \u2014 Ready When You Are<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">This update is focused on <strong>efficiency<\/strong>, <strong>control<\/strong>, and <strong>usability<\/strong> \u2014 from smarter filters and reporting to flexible permissions and a Master Affiliate role built for real-world partner hierarchies.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Have questions or want help setting up these features?<\/em> Our team is happy to walk you through best-practice configurations for your brand portfolio and internal processes.<\/p>\n\n\n\n<div class=\"wp-block-group has-background\" style=\"border-radius:14px;background:linear-gradient(135deg,rgb(243,248,255) 0%,rgb(228,244,252) 50%,rgb(222,247,238) 100%);padding-top:22px;padding-right:22px;padding-bottom:22px;padding-left:22px\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-center\" style=\"text-transform:capitalize\">\ud83c\udfaf Unlock the full potential of your gambling business<\/h3>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Get actionable insights into your players&#8217; funnel. In-depth reports let you discover your players\u2019 journeys, from clicking on an affiliate link to registration and deposit.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-f6d872f4 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/www.scaleo.io\/igaming\" style=\"background:linear-gradient(273deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%)\" rel=\"dofollow\" >BOOK A DEMO<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-midnight-gradient-background has-background wp-element-button\" href=\"https:\/\/www.scaleo.io\/pricing\" rel=\"dofollow\" >Request Pricing<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><small>Changelog link for reference: <a href=\"https:\/\/help.scaleo.io\/article\/531-3-24-for-igaming-operator-sep-2025\" target=\"_blank\" rel=\"dofollow noreferrer noopener\">3.24 for iGaming Operator (Sep 2025)<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This release is all about giving operators deeper control, cleaner reporting, and fewer clicks. From a new Master Affiliate role to granular permissions, renamed KPIs, and smarter reports, 3.24 makes large-scale partner operations easier to run and easier to trust. Below is a quick tour of what\u2019s new, why it matters, and how to get<\/p>\n","protected":false},"author":2,"featured_media":62521,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-62505","post","type-post","status-publish","format-standard","has-post-thumbnail","category-scaleo-news"],"_links":{"self":[{"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/posts\/62505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/comments?post=62505"}],"version-history":[{"count":473,"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/posts\/62505\/revisions"}],"predecessor-version":[{"id":200357,"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/posts\/62505\/revisions\/200357"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/media\/62521"}],"wp:attachment":[{"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/media?parent=62505"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/categories?post=62505"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.scaleo.io\/blog\/wp-json\/wp\/v2\/tags?post=62505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}