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Conversion Rate Optimization (CRO) for iGaming and sports betting isn’t just a buzzword—it’s the cornerstone of successful affiliate marketing in these high-stakes industries. In the world of online betting and iGaming, where the competition is as fierce as the passion of the players, the ability to convert visitors into engaged users can mean the difference between a site that thrives and one that merely survives. As an affiliate marketer, your success is directly tied to…

iGaming content marketing is as important for the overall marketing strategy of the casino, as other channels, such as ads and campaigns. High-quality content is a precious commodity, especially in the competitive world of iGaming marketing. Big players, like Disney and Netflix, have already recognized the vital role of content marketing, with top firms investing a whopping $140 billion in 2022 alone. As a business owner in the hyper-competitive iGaming industry, engaging your audience is…

Mobile affiliate marketing is quickly becoming a crucial component of the iGaming industry. With more people accessing the internet through mobile devices than ever before, mobile advertising for igaming affiliates is an opportunity you simply cannot afford to miss. In this blog post, we’ll explore the rise of mobile affiliate marketing in the iGaming industry and show you how to optimize your cross-platform marketing strategy to maximize your results. The Rise of Mobile Affiliate Marketing…