It’s 2025, and new feature demands, compliance requirements, or the need for scalable architectures often drive the decision to switch. However, a mere few hours of downtime can result in thousands of lost commissions, strained partner relationships, and reputational issues. While zero-downtime migrations may seem idealistic, they are entirely achievable with the right strategy and tooling. This guide takes you through a meticulous, step-by-step approach—drawing on battle-tested tactics and subtle insights that only seasoned affiliate…

Thanks to this free online calculator, operators can see if their first bonus offers are profitable. 🎁 First Deposit Bonus ROI Calculator for Operators Deposit Amount (€): Bonus Percentage (%): Wagering Requirement (x): Return to Player (RTP %) Estimate: Calculate ROI function calculateBonusROI() { var deposit = parseFloat(document.getElementById(“deposit”).value); var bonus = parseFloat(document.getElementById(“bonus”).value); var wagering = parseFloat(document.getElementById(“wagering”).value); var rtp = parseFloat(document.getElementById(“rtr”).value); if (isNaN(deposit) || isNaN(bonus) || isNaN(wagering) || isNaN(rtp)) { document.getElementById(“roiResult”).innerHTML = “Please fill in all…

Tiered partnerships have evolved beyond being merely optional—they have become a cornerstone strategy. As markets become increasingly saturated and competition intensifies, it is more crucial than ever to effectively manage sub-affiliates if you want to generate substantial revenue, expand your customer base, and operate your business more efficiently. Affiliate marketers, iGaming operators, and senior executives with extensive experience need to understand and take advantage of these complex relationships to effectively perform their roles. Mastering these…

Picture this: You’ve built a robust affiliate program anchored around your most reliable content publishers. Traffic’s decent, conversions steady—but growth has plateaued. Frustrating, isn’t it? Let’s face it, leaning too heavily on a single partner segment is like driving with one wheel—you might move forward, but you’ll never hit top speed. 2025 demands a more nuanced approach: tapping into diverse affiliate types to unlock fresh audiences, novel engagement tactics, and ultimately, superior ROI. The era…

A quiet revolution started the moment digital casinos ditched mechanical reels for algorithms. Random Number Generators—RNGs—took center stage, deciding outcomes across slots, roulette wheels, and even scratch cards. Fast‑forward to 2025, and RNG tech is no longer a niche back‑end component; it’s the beating heart of every legally compliant iGaming platform. If you influence acquisition budgets, retention KPIs, or regulatory strategy, ignoring the mechanics of randomness is risky business. Let’s face it, a marginal flaw in…

We’re excited to announce that we’ve teamed up with InnovaPlay, a new player in the iGaming industry known for its modular, no-code platform and quick time-to-market solutions. Scaleo’s cutting-edge affiliate management software is now directly integrated into the InnovaPlay ecosystem, which means that operators can start tapping into affiliate marketing right away. Making Affiliate Tech Better Than Ever We, at Scaleo, care a lot about performance and accuracy. Through integrating with InnovaPlay, we’ve made it…