RevShare model, which is an abbreviation for “revenue share” in the casino and iGaming industry. It is a partnership where the casino operator repeatedly pays a percentage of their revenue to the partner for every client they have referred. The percentage of revenue shared is typically agreed upon in advance, in a so-called revenue sharing agreement. It can be based on various factors, such as the number of players referred or the amount of revenue…
Everyone wants to jump into the bang wagon of iGaming affiliate programs because the rumor has it – the commissions are high, conversation rates are crazy and the efforts are low. Who wouldn’t want to join in? However, the high demand and the vision of easy money attract a great deal of spam and fraud, and some operators begin to blame the efficiency of the affiliate program just because of a few bad apples. iGaming…