Offer caps play a crucial role in enhancing the performance of an affiliate program. As a program manager, understanding and effectively managing these caps is essential to optimize your campaign results and ensure a successful and profitable program. Offer caps are restrictions set on how often a customer can be offered a certain offer or promotion. This helps to limit the amount of time and budget spent on offers and can also help reduce customer…
Are you looking for a way to generate more revenue for your business without spending a lot of extra time and effort? Affiliate program management could be the answer. Affiliate program management is the process of setting up, optimizing, and managing an affiliate program. It involves working with affiliates (your partners) to promote your products or services and drive sales. With the right affiliate marketing solution, such as Scaleo, you can easily maximize the efficiency…
