Scaleo Blog
Tag

CTR

Browsing
The Ultimate Guide to Using Performance Metrics in Affiliate Marketing - performance metrics
In Tutorials

The Ultimate Guide to Using Performance Metrics in Affiliate Marketing

9 Mins Read

Affiliate marketing is a powerful strategy for generating revenue by promoting other people’s products or services on your website or blog. It is crucial to measure and analyze the performance of your affiliate marketing campaigns in order to optimize your strategy, improve your earnings, and grow your business. In this ultimate guide, we will discuss why performance metrics matter in affiliate marketing and walk you through ten key performance metrics to track. Additionally, we will…

Read More
How to Set the Perfect Cookie Duration for Your Affiliate Marketing Program? - performance metrics
In Tutorials

How to Set the Perfect Cookie Duration for Your Affiliate Marketing Program?

11 Mins Read

Cookie session duration is one of the most essential elements to consider if you’re a merchant looking to launch an affiliate marketing program. The cookie duration is the length of time that a customer’s browser will remember that they clicked through from an affiliate link. It’s vital because if a customer visits your store from an affiliate link and then makes a purchase later, the affiliate who sent the customer usually receives credit for the…

Read More