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The iGaming stats for 2024 speak for themselves—the data clearly shows a stiff rise in revenue across all aspects of iGaming affiliate marketing. Are you ready to make a bank with your affiliate ads? iGaming is booming, and there’s never been a better time to get involved in this wildly lucrative industry. But how can you expect to make your ads shine in the crowd? With hard data, of course! By learning from the latest…

Innovation in affiliate marketing is not a trend but a reality. The iGaming landscape has witnessed significant transformations over the past few years. With advancements in technology and shifts in consumer behavior, the industry has seen a paradigm shift from traditional betting practices to innovative online platforms.  This evolution is not just about changes in gaming formats but also encompasses the regulatory environment that governs them. From integrating AI and machine learning to the rise…

Did you know that acquiring a new customer costs casino operators 5-10 times more than retaining an existing one? It’s a sobering statistic that underscores the crucial role of player retention in ensuring long-term profitability. While building a strong affiliate network can be instrumental in driving new player acquisition, its true potential lies in its ability to cultivate those players into loyal patrons who fuel recurring revenue. Beyond the First Click: Cultivating Engaged Players Imagine…