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The online casino world is shifting gears. Fast. As technology gets better, casinos are stepping up their game to give customers smarter, more personalized experiences. What’s the secret? A lot of data. Yes, the huge amounts of data that are collected every second are changing the way that casinos interact with their players. Let’s jump right in! What Is Big Data in the Casino Universe? Big data” isn’t just a cool word. Every online move their…

The iGaming stats for 2024 speak for themselves—the data clearly shows a stiff rise in revenue across all aspects of iGaming affiliate marketing. Are you ready to make a bank with your affiliate ads? iGaming is booming, and there’s never been a better time to get involved in this wildly lucrative industry. But how can you expect to make your ads shine in the crowd? With hard data, of course! By learning from the latest…

Innovation in affiliate marketing is not a trend but a reality. The iGaming landscape has witnessed significant transformations over the past few years. With advancements in technology and shifts in consumer behavior, the industry has seen a paradigm shift from traditional betting practices to innovative online platforms.  This evolution is not just about changes in gaming formats but also encompasses the regulatory environment that governs them. From integrating AI and machine learning to the rise…

Attracting new players is not the only thing that makes a casino affiliate network successful. It’s just the beginning. If you want your casino business to do well in the long term, you need a plan to help you attract new players and keep the ones you already have. The goal of this journey is not only to make money, but also to build lasting relationships with players and affiliates. These relationships can help your…