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Mobile Attribution Tracking

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Mobile attribution is the process of attributing a mobile user’s actions or conversions, such as a purchase or signup, to a specific marketing campaign or source. Precise attribution is especially important when it comes to affiliate marketing, where proper commission allocation is critical. What is mobile attribution in partner marketing? Basically, it means the same thing. In partner marketing, mobile attribution refers to attributing a mobile user’s actions or conversions to a particular affiliate marketing…