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With the online gambling and worldwide iGaming market projected to reach revenue highs of US$107.30bn this year, it’s safe to say that the iGaming marketing industry is more important than ever; only a fully optimized and original campaign can attract the levels of online footfall required to make a big enough dent in the competitive landscape. However, coming up with a brand-new campaign to showcase your iGaming business is easier said than done. Put simply,…

Are you looking to enhance the user experience of your iGaming affiliate platform? User experience (UX) design plays a vital role in engaging and retaining users, ultimately leading to higher conversions and increased revenue. In this blog post, we’ll delve into 10 effective UX design tactics tailored specifically for iGaming affiliate platforms, ensuring a seamless and immersive experience for your audience. But first, it’s essential to address the significance of a well-designed iGaming affiliate platform.…