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iGaming player acquisition will evolve in 2024. For you, as an iGaming website operator, acquiring new players is essential to your success and growth. You need a steady flow of new customers engaging with your games and promotions to drive revenue and build your business. However, player acquisition is challenging and expensive in today’s competitive landscape. You must cut through the noise to attract players and convert them into loyal, long-term customers. This article will…

Partner marketing has emerged as an innovative way to drive high-quality customer acquisition in a cost-efficient manner. By collaborating with strategic partners who have access to your target audience, you can tap into new customer bases and scale your customer acquisition efforts. As a marketer, you know that acquiring new customers is essential for business growth. However, the costs of traditional marketing channels like advertising continue to rise while their effectiveness declines. The key to…