iGaming affiliate marketing refers to the “iGaming” vertical (the activity of playing games for money, prizes, or rewards) in the online gambling industry. Affiliate marketing, in this case, is a form of recruiting new players through personalized links, that attribute the referred player to the partner who referred them. Casino games, poker, sports betting, and other games of chance or skill are good examples. This vertical is popular among iGaming affiliates because it is a…
Can you make your iGaming venture commence quickly and outshine its competitors? Strong iGaming alliances are not only about hi-tech tools; they are about collaborating, talking, and adding value as a team. This article will delve into the must-haves for winning digital gaming competitors. Success in collaboration is all about teamwork. Find out how to develop real teamwork, embrace new technology like AI, and overcome common hurdles. This will result in long-lasting profitable iGaming partnerships.…
Tired of offering the same old CPA (Cost Per Acquisition) model? Ready to unlock new levels of affiliate performance and profitability? As the B2B casino affiliate landscape evolves, it’s time to explore payment models that go beyond the standard CPA. Whether you’re a seasoned casino operator or an affiliate manager looking for an edge, this blog post dives into innovative alternatives that can revolutionize how you attract and reward your top-performing partners. This article will…
Casino affiliate tracking solutions are offered on every corner of the internet, but how do you choose the right one? Every online casino operator knows that selecting the right affiliate tracking software is crucial to your business’s success. The choice of software will influence the accuracy of tracking your affiliate partnerships, the amount of data available for optimizing your affiliate program, and the reliability of commission payments. With so much at stake, you need an…
Determining the right commission payout schedule is prominent among the many facets of managing a successful affiliate program. On the one hand, you want to attract and retain top-performing affiliates with timely and competitive payouts. On the other hand, you need to manage your business’s cash flow effectively, ensuring operational expenses are covered without hitches. As an advertiser, understanding the nuances of commission payout schedules is paramount. Your payout schedule not only impacts your relationship…
