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You’re on the right track with your choice to launch your own affiliate program. It could be just what you need to make the big bucks. But one question still remains: which software do you pick? Good news! We’ve got answers. Below, you’ll find our list of top 15 affiliate program software for iGaming in 2024. Go through them all and find one that suits your needs and budget best. We know this is important,…

Casino affiliate tracking solutions are offered on every corner of the internet, but how do you choose the right one? Every online casino operator knows, that selecting the right affiliate tracking software is crucial to your business success. The software you pick will determine how accurately you track your affiliate partnerships, how much data you have to optimize your affiliate program, and how reliably you can pay commissions. With so much at stake, you need…

Online gambling affiliate marketing is expected to skyrocket in 2024. Anyone in the online gambling industry will tell you that affiliate marketing is an excellent revenue-generating strategy. But what is it precisely, and how do you begin? In this post, we will provide a comprehensive overview of affiliate marketing for the gambling vertical and describe how to get started. We will discuss the fundamentals of gambling affiliate programs and offer timeless success tips. So, whether…

iGaming affiliate fraud can be a huge problem for iGaming businesses. It not only leads to financial losses, but also damages your credibility and reputation. Therefore, it is vital to recognize the first signs of affiliate fraud and take measures to prevent it in the future. In this blog post, we will look at the different types of iGaming affiliate fraud and how they can be identified. We will also explore some key strategies to…

Adhering to iGaming regulations is extremely important if you want to run your business smoothly in the European Union. However, before we dive into the nitty-gritty of regulations, it’s vital to understand what exactly falls under the “iGaming” umbrella. iGaming, also known as online gambling, includes any form of gamble that takes place online. This includes: online casinos sports betting poker lotteries slots In this article, we will cover the general aspects of online gambling…

iGaming marketing is expected to take a lot of shapes and forms in 2024. While iGaming partners are the core of any gambling-based business, the iGaming industry has been snowballing over the years, with no signs of slowing down. And, as the competition intensifies, iGaming companies need to adopt effective affiliate & partner marketing strategies to stand out from the crowd and reach their target audience. Partner marketing has proven to be a valuable tool…

Did you know that integrating S2S Postback can significantly boost the performance and ROI of your iGaming affiliate software? If you’re looking to optimize your affiliate marketing strategies in the iGaming space, this blog post is for you. From understanding the benefits to configuring offers and campaigns, we’ll walk you through the entire process of S2S Postback Integration, ensuring maximum success for your affiliate ventures. Understanding S2S Postback Integration in iGaming S2S Postback Integration is…

iGaming affiliate marketing refers to the “iGaming” vertical (the activity of playing games for money, prizes, or rewards) in the online gambling industry. Affiliate marketing, in this case, is a form of recruiting new players through personalized links, that attribute the referred player to the partner who referred them. Casino games, poker, sports betting, and other games of chance or skill are good examples. This vertical is popular among iGaming affiliates because it is a…

The iGaming industry in Malta is blooming. But… Have you ever wondered why Malta, a small archipelago in the Mediterranean, is becoming the mecca for iGaming businesses? It’s not just the sunny weather and stunning beaches that make Malta a great destination; Malta has also positioned itself as a powerhouse in the iGaming sector. So, what makes Malta so attractive to business owners and casino operators like you? Is it the favorable regulations, the tax…

With so much competition in the iGaming industry, you must be on top of your key performance indicators to stay ahead of the curve. But how? While there are many important datapoints and KPIs you need to track, there are a few that we consider essential to monitor regularly. These include new player signups, active players, deposit amounts, bet sizes, games played, and time spent gambling. Keeping a close eye on these metrics, will allow you…