Tag

iGaming

Browsing

How much should you pay your iGaming affiliates? The commissions are arguably the most motivating factor for your current and future affiliates. Affiliate payouts form the basis of affiliate programs, so creating conditions acceptable to all parties involved in the affiliate program can be difficult. A commission rate must attract affiliates while also incentivizing existing ones to attract new players and, ideally, new partners. Meanwhile, your partner program’s expenses should not exceed your revenue. How…

The online casino industry has experienced significant growth in the past two decades, offering a new frontier for gambling enthusiasts. With the increasing penetration of the internet and the accessibility of online gambling vendors, operators can attract players from around the world. However, this also means that competition is fierce, and it is essential for online casino operators to analyze and improve their key performance indicators (KPIs) for success. One of the most important aspects…

Successful casino affiliate management is the cornerstone of a business strategy in online gambling industry. It is a dynamic and lucrative sector that can catapult your iGaming business to unimagined heights. However, it can be quite a challenge to navigate the affiliate landscape with its evolving trends, complex algorithms and competitive nature. Do you want to join the online casino affiliate marketing game? Great decision! As the multi-billion dollar iGaming industry continues its rise, the…

Ideal iGaming affiliate marketing partners do exist, and if they are not promoting your casino yet – you probably didn’t do enough to find them. Why? Because affiliate marketing and strategic partnership go hand in hand. Have you ever wondered what fuels the growth of successful iGaming businesses? A critical component is their ability to find and partner with the right affiliate marketers. But why is this partnership so important, and how can it propel your…

Conversion Rate Optimization (CRO) for iGaming and sports betting isn’t just a buzzword—it’s the cornerstone of successful affiliate marketing in these high-stakes industries. In the world of online betting and iGaming, where the competition is as fierce as the passion of the players, the ability to convert visitors into engaged users can mean the difference between a site that thrives and one that merely survives. As an affiliate marketer, your success is directly tied to…

Do you want to dominate the iGaming business industry but don’t know where to start? Player Reports are here to save the day, giving you all the insight you need to pave your way to success. Whether you’re an online casino owner or just getting into the industry as an agency, having the right KPI data guarantees you aren’t wasting money. Gambling may be a risky business, but trying to operate without proper tracking and…

KPIs for the iGaming industry vary greatly from one business to another. Some Gaming KPI’s are more essential, while others are less. You’re probably aware that you need to keep track of your finances, but it’s not always as simple as it sounds. While your accounting file may provide some insight into general performance, the insights are most powerful when combined with other data sources. In this blog post, we’re going to dive deep into…

Betting affiliate software offers a lot of features and opportunities you can consider when it comes to choosing one for your business. After all, this software will be responsible for managing your entire affiliate program. That’s why we’ve compiled a list of the 10 essential features you must look for when choosing a betting affiliate software. This list will help you narrow down your options and find the right software for you and your business.…

Crypto sportsbooks do exist. However, we have to admit, when cryptocurrencies first came on the scene, we were skeptical. Weren’t YOU? Digital money that isn’t issued by a central bank? It seemed like a fad that would fade away. But crypto is here to stay, and its impact is being felt in industries all across the board, including in the world of online betting. If you’re an online bookmaker, it’s time to adapt to cryptocurrencies…

iGaming regulations around the world are constantly shifting. Being affiliate marketing software providers who also share a passion for gaming, we strive to remain at the forefront of the latest tech innovations, game launches, and industry movements. One aspect that can sometimes go unnoticed, yet plays a crucial role in our field, is the regulatory landscape. Regulations around online gambling, casinos and iGaming are not uniform and can differ significantly across various countries and regions.…