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Privacy-first Marketing

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Affiliate marketing without cookies – can you imagine? Tracking affiliate sales accurately without any cookies in the process? Cookieless affiliate tracking? Once again, panic reigns in the world of affiliate marketers and advertisers. Just when we are getting used to the GDPR, Chrome (responsible for 70% of web browsing) will block third-party tracking cookies. Furthermore, Apple makes tracking on an iPhone optional based on the user’s opt-in. What does it mean for the future of affiliate…