Elizabeth Sramek
Elizabeth is a Senior Content Manager at Scaleo. Currently enjoying the life in Prague and sharing professional affiliate marketing tips. She's been in the online marketing business since 2006 and gladly shares all her insights and ideas on this blog.
If you’re familiar with marketing, you’re aware of how important are key performance indicators (KPI) in every advertisement, campaign, and promotion you run. KPIs in affiliate marketing can assist you …
The use of mobile advertising technologies to deceive advertisers, publishers, or supply partners is known as “mobile ad fraud.” Fraudsters’ goal is to steal advertising money. Click fraud, click injection, …
Tools for Affiliate marketing are an indispensable part of the affiliate business because more and more tasks can be outsourced to software rather than a person. Today, we are going …
Over the last few years, spending on marketing automation has significantly increased. By 2023, the whole AI market might be worth $25 billion or more. AI will also represent the …
Affiliate business isn’t just about pasting your link on Twitter and hoping for the best. Affiliate business means you equip yourself with a bunch of tools to help you optimize …
Tracking Affiliate Sales with an easy-to-use tool like Google Analytics is easy and free. The ultimate goal of every affiliate marketer is to drive conversions because this is what generates …
Cookies have been an important part of the internet since the mid-1990s, but some examples of this technology may soon fade into internet history. Today, we will examine the most …
B2B affiliate marketing is becoming an indispensable part of the online business in 2022. What if there is a path you have yet to discover between these marketing efforts and …