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Elizabeth Sramek

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Get ready to be amazed by the booming global online casino market. It’s expected to grow to USD 158.20 billion by 2028, at an impressive annual rate of 11.4%. This growth is driven by new online casino software innovations. These changes are improving casino games, sports betting, and the whole gambling user experience with AI, machine learning, and blockchain tech. Online casino software is transforming the gaming industry at an unbelievable pace. It provides excellent,…

Automated affiliate marketing software is just one piece of the puzzle in your business. Starting your own affiliate marketing program is one thing, but maintaining it is something else entirely. The only way to do this without going crazy is to automate it as much as possible. In this post, we’ll discuss 105 ways you can automate your affiliate marketing program: 15 Ways To Automate Your Affiliate Business: MethodDescriptionEmail Marketing Automation 📧Automate email campaigns to…

Recently, Truman Chia shared his insights on the role of AI in the iGaming industry during the second day of the SiGMA Asia Summit 2024. This shows the powerful impact of AI in the iGaming affiliate world. AI brings benefits such as tailored content, smart analytics, and fraud spotting. These AI tools transform how you interact with players and boost your marketing. Both operators and affiliates always search for new tools to gain an edge in…

Can you make your iGaming venture commence quickly and outshine its competitors? Strong iGaming alliances are not only about hi-tech tools; they are about collaborating, talking, and adding value as a team. This article will delve into the must-haves for winning digital gaming competitors. Success in collaboration is all about teamwork. Find out how to develop real teamwork, embrace new technology like AI, and overcome common hurdles. This will result in long-lasting profitable iGaming partnerships.…

Starting an online casino can be a lucrative venture. Deciding between opening a traditional fiat online casino or a crypto casino may seem daunting, and it is a complex decision. Both types of casinos offer various benefits and drawbacks, making the choice not easy. When choosing between fiat and crypto casinos, it is important to carefully consider the significant differences between the two. Online fiat casinos require a more traditional approach whereas crypto casinos often…

Customer lifetime value (CLV) is a metric for businesses to gauge the worth of each customer over time. By grasping the concept of CLV, businesses can make decisions regarding customer acquisition, retention strategies, and marketing campaigns. In this blog post, we will explore the significance of customer lifetime value for businesses and how to calculate it. Understanding the customer lifetime value formula is crucial, as it enables businesses to quantify the long-term value of each…

What is the most important factor in a robust and fruitful partnership? An increasing number of iGaming affiliates and operators are grappling with this question, and they are now working together to drive growth and user acquisition. In this post, we will now delve into key considerations that will ensure iGaming operators and affiliates can collaborate to achieve their objectives. A Win-Win Mindset It is important for affiliates and operators in the iGaming industry to…

iGaming regulations around the world are constantly shifting. Being affiliate marketing software providers who also share a passion for gaming, we strive to remain at the forefront of the latest tech innovations, game launches, and industry movements. One aspect that can sometimes go unnoticed, yet plays a crucial role in our field, is the regulatory landscape. Regulations around online gambling, casinos and iGaming are not uniform and can differ significantly across various countries and regions.…

Adhering to iGaming regulations is extremely important if you want to run your business smoothly in the European Union. However, before we dive into the nitty-gritty of regulations, it’s vital to understand what exactly falls under the “iGaming” umbrella. iGaming, also known as online gambling, includes any form of gambling that takes place online. This includes: online casinos sports betting poker lotteries slots In this article, we will cover the general aspects of online gambling…

Choosing the right iGaming affiliate software is essential in launching your affiliate channel. Yes, you’re on the right track with your choice to launch your own affiliate program – it could be just what you need to take your revenue from big to huge. But one question still remains: which software should you pick? Good news! We’ve got answers. Below, you’ll find our list of top 15 affiliate program software for iGaming in 2024. Go…