Elizabeth Sramek
Elizabeth is a Senior Content Manager at Scaleo. Currently enjoying the life in Prague and sharing professional affiliate marketing tips. She's been in the online marketing business since 2006 and gladly shares all her insights and ideas on this blog.
Best marketing performance dashboard with data visualization – why do you need it, how do you choose the right one for your business, and is the most expensive one will …
How to pay your affiliates – does it matter? Who should adjust, you – the business/network owner or your affiliates? Let’s explore this most crucial aspect of the...
Planning to add an affiliate program to your casino website? Before you go live, make sure you have got everything covered with this comprehensive checklist. From choosing the right affiliate …
The revenue share model (also called “rev share”) in the casino and iGaming industry is a partnership where the casino operator repeatedly pays a percentage of their revenue to the …
When it comes to affiliate software for a betting business, there are a lot of features to consider. After all, this software will be responsible for managing your entire affiliate …
Push ads are a type of digital advertising that uses push notifications to deliver advertisements to users, even if a user isn’t using the app or website where the ad …
Calculating the affiliate marketing commission percentage isn’t easy if you want to find the sweet spot between a high ROI and a lucrative loyalty program that users would want to …
Promoting iGaming partner offers through influencers might not be something you have considered so far. Ever since social media earned enormous popularity, the iGaming industry started to rely heavily on …