Scaling your affiliate marketing campaign results is simple when you use Scaleo to track performance. Learn more about the major eCommerce platforms that we support. Shopify Scaleo was developed to help Shopify store owners. Hundreds of Shopify users have chosen Scaleo as their affiliate solution for making it simple to scale your affiliate programs. Custom links, promotional codes, email tracking, and SKU monitoring can all be used to track affiliate conversions. To integrate Scaleo into…
If you’re familiar with marketing, you’re aware of how important are key performance indicators (KPI) in every advertisement, campaign, and promotion you run. Table of contentsRevenueNet Monthly SalesClicksEarnings per click (EPC)Top affiliate partnersSales per affiliateCustomer lifetime value (LTV)Organic trafficQuality of TrafficAverage order value (AOV)Conversion rateConclusion KPIs in affiliate marketing can assist you in identifying whether or not an affiliate campaign is successful. Knowing which key performance indicators to monitor is a critical step in this…
Upselling is a mainstream technique nowadays. Many business concepts rely on upselling to survive. Some businesses are even willing to sell items or services at a loss in anticipation of a future upsell. We can see good examples in hosting companies that offer hosting plans or new domain registration for a ridiculously low price the first year with a much higher price tag upon renewals. As a staff member of a SaaS company, I’ve identified…
As you may already know, Scaleo offers a white label affiliate marketing software, but what many of you may not know – is its’ advantages. Table of contentsWhat is a “white label” affiliate solution?Key advantages of a white label affiliate softwareEasy to brand. Cheaper than hiring an in-house developer. White labeling increases brand visibility. Increases client loyalty. Benefit from experts in the fieldConclusion Today, we are going to explore the advantages of white label solutions for your affiliate business, so without further ado,…
There are many different factors involved in online advertising, but the two most prevalent terms you will hear are: advertisers and publishers. This terminology can be perplexing for someone who is just starting out in the world of online marketing. Trying to understand all of the jargon, such as “ad networks” and “affiliate marketing,” can be difficult, especially if you are a complete newbie, but lucky for you, we are here to help. We’ll look closely…
In 2021, affiliate marketing has made significant progress forward, and affiliate networks have played a key part in the industry’s growth. In fact, according to recent studies, 82% of advertisers now employ affiliate networks and rely on them to obtain relationships with publishers. There are several ways they continue to provide value to their partners and increase revenue. Still, one approach in particular that forward-thinking affiliate networks have effectively tapped into is lead collection and management. Lead…
The affiliate marketing channel has grown out of strong bonds between networks, marketers, and publishers. Table of contents – Automation and TechnologyBridging the ‘personalization gap’Data, technology and automation are driving revenue.Conclusion – the time has come to Scale up As a ‘relationship-based business,’ and success in the channel has always relied on manually brokering sales and creating partnerships based on personal ties. While these tight connections continue to provide many benefits, manual processes might limit…
Savvy eCommerce entrepreneurs who run a flourishing business understand that there is always more they can do to help their business expand. Affiliate marketing allows companies to find an additional source of income and take earnings to the next level with literally zero investment. If you aren’t already involved in affiliate marketing, it’s time to think about joining this profitable money stream and make 2022 a success. This blog post will show you how to start…
Clients enjoy it when you accomplish good work for them. Some will even express their gratitude by recommending your services to their industry colleagues. This circumstance led to Scaleo’s introduction to a top business-to-business (B2B) service provider. The B2B service provider had advanced traditional digital marketing, such as organic and paid search, but had not fully grasped the affiliate marketing model to commit time or money to build a program. So, when one of our…
Affiliate management makes it simple to maximize the value of your affiliate connections and referral marketing channels. Affiliate administration entails overseeing all aspects of your affiliate program, from cultivating the correct partnerships and managing recruitment to driving traffic and deploying an affiliate monitoring solution. Table of contentsWhat is Affiliate Management and How Does it Work?Managing Affiliate GrowthAffiliate Program RecruitmentRecruiting Quality AffiliatesManaging Different Types of Affiliate MarketersWhat does an Affiliate Manager Do?Why You Need an Affiliate…
