When was the last time you saw a big change in gambling affiliate marketing? If you keep an eye on the industry, you’ve probably seen automation trends in gambling affiliate marketing. You might also know about the strong effects of machine learning in the gambling industry. But, are you really using these new tools to grow in a tough market? Today, artificial intelligence in affiliate marketing is not just a future idea but a real…
Are you looking to boost the success of your online casino in 2024 through effective affiliate marketing strategies? In a competitive landscape where standing out is crucial, having the right tactics can make a significant difference. Affiliate marketing for online casinos involves partnering with individuals or businesses to promote your brand in exchange for a commission. To thrive in the dynamic world of online casinos, it’s vital to implement strategies that drive traffic, increase conversions,…
In today’s business world, it’s crucial to find creative ways to connect with your target audience and provide personalized experiences. A technique that has become popular is geofencing, which enables businesses to send location-based promotions, notifications, and offers to customers within an area. This powerful tool can make a difference for businesses aiming to increase sales. In this article, we will discuss seven tips and tricks on how you can make the most of geofencing.…
Did you know that the online gambling market is projected to reach a staggering $153.6 billion by 2030? With such massive potential, casinos are locked in a fierce battle for customers’ attention. If you’re in the casino game, having a killer advertising strategy is like holding the key to the jackpot. But here’s the thing – how do you make sure your ads stand out in a sea of flashy promotions and enticing offers? It…
iGaming affiliate fraud can be a huge problem for iGaming businesses. It not only leads to financial losses, but also damages your credibility and reputation. Therefore, it is vital to recognize the first signs of affiliate fraud and take measures to prevent it in the future. In this blog post, we will look at the different types of iGaming affiliate fraud and how they can be identified. We will also explore some key strategies to…
Are you tired of feeling overwhelmed by intricate commission structures in iGaming affiliate marketing? As a casino operator, mastering these complex frameworks is not just beneficial—it’s essential for maximizing your profits and gaining a competitive edge in the industry. Understanding the challenges and advantages of implementing sophisticated commission systems can significantly impact your success in the iGaming realm. Let’s delve into the intricacies together and uncover the strategies that will propel your casino operation to…
One unified affiliate marketing management dashboard for all the casino websites and campaigns is every affiliate manager’s dream! The casino industry is always at the forefront of innovation, with dynamic shifts and advancements like AI integration. In 2024, casino operators are using affiliate marketing as a key strategy to drive growth and revenue. However, managing multiple affiliate programs can be complex and time-consuming. In this blog post you will learn how you can simplify the…
As a digital marketer, I understand the importance of website traffic. After all, traffic is the lifeblood of any website, and without it, your website is essentially dead. However, not all traffic is created equal. In recent years, there has been an increase in bot traffic, which can harm your website’s analytics and ultimately hurt your business. In this article, I will explain bot traffic, how to identify it, and how to filter it out.…
Google has rolled out an AI update, and everyone in the iGaming business are wondering, how is it going to impact them. Following the buzz generated by rival Microsoft’s recent AI enhancements for Bing, Google has stated that it will incorporate more AI-inspired updates for its core businesses, particularly its Google Search offering. The Mountain View, CA-based tech behemoth has launched its Search Generative Experience, a brand-new generative AI-powered search engine iteration that can draft…
Custom parameters in iGaming affiliate marketing are no longer a fancy feature but a must-have base for reliable and comprehensive campaign tracking. iGaming is a complex and fast-paced environment, and staying ahead of the game requires access to collect accurate and insightful data. That’s where custom parameters in affiliate reports come in. What are custom parameters? Custom parameters allow you to track and analyze specific data points related to your affiliate program. With this information,…
