Boosting your iGaming advertising isn’t easy, but it can be done. Are you interested in improving your iGaming ad strategies for better results? Embark on our guide, which has been specially made for iGaming operators who want to improve their advertising. It is very important to stand out in the competitive world of iGaming. If approached properly, your iGaming ads can reach its peak. Here’s why effective advertising matters most in the iGaming industry where…
With so much competition in the iGaming industry, you must be on top of your key performance indicators to stay ahead of the curve. But how? While there are many important datapoints and KPIs you need to track, there are a few that we consider essential to monitor regularly. These include new player signups, active players, deposit amounts, bet sizes, games played, and time spent gambling. Keeping a close eye on these metrics, will allow you…
AI tools for affiliate marketing are taking our lives by storm. Over the last few years, spending on marketing automation has significantly increased and by 2024, the whole AI market might be worth $25 billion or more. AI will also represent the purchasing habits of approximately 55% of advertisers. What should we learn from it? Companies have reaped enormous benefits from their investments in artificial intelligence (AI) and machine learning (ML) thus far, whether it…
Customer referral programs are a solid part of any online eCommerce business. Why? Because using your business to develop advocates for your company is a fundamental aspect of customer success. An army of happy customers can do a lot of the heavy lifting for you! Customers trust word-of-mouth up to ten times more than paid media, and 74% of buyers believe recommendations from people they know are important factors in their purchasing decisions. Not sure how to…
Incentive programs are a great way to reward and encourage loyal customers and keep them coming back. Developing the perfect incentive program requires careful thought and planning. You need to think about what kind of rewards you’ll offer, how often you’ll offer them, how much value they’ll have for the customer, how you’ll track the program’s effectiveness, and more. In this article, we’ll go over how to design a rewards program that not only rewards…
One of the most cost-effective marketing tactics is referral marketing, which is all about getting existing customers to promote your business to new customers. We have compiled an amazing list of the best refer-a-friend program ideas available on the market. We also will give you tips on what type of refer-a-friend software you should use, what incentives you should offer and which existing customers you should target for your refer-a-friend program. Ready to dive in?…
As a business owner, you know that loyalty programs are essential to your customer retention and loyalty strategy. A loyalty program allows you to reward customers for their purchases and give them incentives to keep coming back to your store. The right program can create a sense of trust and community with your customers, as well as increase sales, brand loyalty, and repeat purchases. But creating and managing a successful loyalty program can be tricky.…
