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AI Marketing – what is it exactly? Many companies – including the marketing teams – quickly implement intelligent technology solutions to increase operational efficiency while boosting customer experience. Marketers, including affiliate marketers, can gain a more sophisticated, comprehensive picture of their target audiences by using AI platforms. The information gained from this process can then be leveraged to increase conversions while also reducing the marketing efforts and budgets. What is Artificial Intelligence (AI) Marketing? AI…

The transparency bandwagon for programmatic advertising is filling up. Agencies, brands, publishers, vendors, and media buyers are all advocating for a clean-up of the supply chain. So, the awkwardly named “ads.txt” initiative has ad tech die-hards buzzing. Table of contentsWhat is Ads.txt?What Are Ads.txt Files and How Do They Work?How Do Buyers Make Use of Ads.txt Files?Ads.txt’s Impact on the Current Affiliate LandscapeAre There Any Disadvantages to Ads.txt?Counterfeit inventory drives Ads.txt Adoption.How to Make a…

Upselling is a mainstream technique nowadays. Many business concepts rely on upselling to survive. Some businesses are even willing to sell items or services at a loss in anticipation of a future upsell. We can see good examples in hosting companies that offer hosting plans or new domain registration for a ridiculously low price the first year with a much higher price tag upon renewals. As a staff member of a SaaS company, I’ve identified…

Affiliate marketing can be a lucrative source of income. However, if you’re not targeting the appropriate audience, it can become ineffective. Spending hours promoting your offers to those who aren’t interested will almost certainly lead to low conversion rates. Table of contentsWhy It’s Important to Establish a Clear Affiliate Marketing Audience?Why Is Having a Specific Target Audience Important for Affiliate Marketers?Examine Your Current Audience (If You Have One)How to Find Your Affiliate Marketing Audience?Examine Your…

Tracking Affiliate Sales with an easy-to-use tool like Google Analytics is easy and free. The ultimate goal of every affiliate marketer is to drive conversions because this is what generates affiliate revenue. The most frequent method is to have a website where an affiliate publishes material to attract new prospects, and some of those leads convert. But how can you make the most of your material as an affiliate? The answer is data. And Google…

Spoiler alert: the salary is not enough. It all comes down to employee motivation. It is hard to find a good job, but every employer knows it is even harder to keep a good employee. As an entrepreneur, you have to make sure people come to your company every day happy to go to work. And not just because they get a salary. If you are an employer and you have not yet realized from…

Marketing and promoting your products is critical to the growth of your brand. However, startups and new businesses usually work on tight budgets, which means they can’t afford to risk a low return on investment (ROI). Fortunately, you don’t have to take a chance on risky promotional strategies like pay-per-click (PPC) adverts. Table of contentsHow Can Affiliate Marketing Benefit New Businesses?How to Add An Affiliate Marketing Program to Your New Business?Step 1: Select an Affiliate PlatformStep 2:…

It’s easy to become overwhelmed as an affiliate marketer as the holiday shopping season approaches. Table of contentsPre-Thanksgiving: On or before November 25thNovember 25th – November 29th: Cyber 5Thanksgiving is on November 30thDecember 13th: Green MondayDecember 18th: Super SaturdayBoxing Day is on December 26th.Post Holiday ShoppingUnderstand When and What to OfferHoliday Shopping IncentivesFree Gift with PurchaseShipping is always free.Shipping in a hurryMake Use of TechnologyConversion Strategies Must Be Adapted and OptimizedUtilize “Urgency” TacticsRemarketing can help…

Online ads are everywhere. Internet ad trends change on a daily basis, and everyone in the industry is working hard to keep up with the flow. There is fierce competition for web users’ attention, which is why businesses must be inventive when it comes to advertising their brand online. Table of contentsCreate a Vibrant Ad HeadlineCreate Persuasive Ad ContentChoose Fitting ColorsMake Eye-Catching Video AdsMake use of online advertising platforms.Conclusion Search engines, pay-per-click programs from PPC…

Savvy eCommerce entrepreneurs who run a flourishing business understand that there is always more they can do to help their business expand. Affiliate marketing allows companies to find an additional source of income and take earnings to the next level with literally zero investment. If you aren’t already involved in affiliate marketing, it’s time to think about joining this profitable money stream and make 2022 a success. This blog post will show you how to start…