Player Acquisition Archives

In iGaming

White Label Casino Affiliate Marketing Solutions: Full Guide

August 31, 2024 15 Mins Read

White label casino affiliate program solutions have gain an enormous popularity, becase we all know that casino and betting industries rely heavily on affiliate marketing as their primary, if not exclusive, traffic source. The need for effective, scalable affiliate marketing solutions becomes critical for businesses in various industries, particularly the highly competitive online gambling sector. With white-label affiliate marketing solutions for casinos, you can leverage the powerful tools of high-ticket software and customize them to…

In iGaming

Top 15 Affiliate Software for iGaming Industry Compared

August 28, 2024 29 Mins Read

Choosing the right iGaming affiliate software is essential in launching your affiliate channel. Yes, you’re on the right track with your choice to launch your own affiliate program – it could be just what you need to take your revenue from big to huge. But one question still remains: which software should you pick? Good news! We’ve got answers. Below, you’ll find our list of top 15 affiliate program software for iGaming in 2024. Go…

In iGaming

iGaming Marketing 2024 Stats: Power Up Your Affiliate Ads Strategy [Updated]

July 30, 2024 11 Mins Read

The iGaming stats for 2024 speak for themselves—the data clearly shows a stiff rise in revenue across all aspects of iGaming affiliate marketing. Are you ready to make a bank with your affiliate ads? iGaming is booming, and there’s never been a better time to get involved in this wildly lucrative industry. But how can you expect to make your ads shine in the crowd? With hard data, of course! By learning from the latest…

In iGaming

How to Skyrocket New Depositing Players through Affiliate Marketing?

July 26, 2024 17 Mins Read

New depositing players are running dry? Are you finding it tough to bring new players to your online casino? A strong affiliate marketing plan can boost your player numbers by up to 30%. In a crowded market, the right affiliate marketing moves can help you stand out and draw in more new players. Picture this: you’re connecting with a wide network of influential affiliates who promote your casino to their followers. With affiliate marketing, you…

In iGaming

What Is iGaming Affiliate Marketing?

July 11, 2024 10 Mins Read

iGaming affiliate marketing refers to the “iGaming” vertical (the activity of playing games for money, prizes, or rewards) in the online gambling industry. Affiliate marketing, in this case, is a form of recruiting new players through personalized links, that attribute the referred player to the partner who referred them. Casino games, poker, sports betting, and other games of chance or skill are good examples. This vertical is popular among iGaming affiliates because it is a…

In iGaming

Top 10 iGaming KPIs Every iGaming Business Should Measure & Track in 2024

June 2, 2024 14 Mins Read

KPIs for the iGaming industry vary significantly from one business to another. Some Gaming KPIs are more essential, while others are less. You’re probably aware that you must keep track of your finances, but it’s not always as simple as it sounds. While your accounting file may provide some insight into general performance, the insights are most powerful when combined with other data sources. In this blog post, we will explore the top 10 KPIs…

In iGaming

Top 10 Casino Affiliate Management Vendors & Strategies in 2024

May 30, 2024 14 Mins Read

Successful casino affiliate management is the cornerstone of a business strategy in the online gambling industry. It is a dynamic and lucrative sector that can catapult your iGaming business to unimagined heights. However, it can be quite a challenge to navigate the affiliate landscape with its evolving trends, complex algorithms and competitive nature. Do you want to join the online casino affiliate marketing game? Great decision! As the multi-billion dollar iGaming industry continues its rise,…

In iGaming

How to Future-Proofing Your iGaming Affiliate Program in 2024?

May 14, 2024 14 Mins Read

The affiliate marketing environment is changing enormously fast in the gaming industry. In the face of stricter privacy rules and evolving tracking technologies, how can you make sure that your affiliate program survives and thrives? This post will delve into the issues and prospects confronted by iGaming’s affiliate managers as well as Scaleo, an affiliate software that navigates this dynamic landscape. The Cookie Crumbles: The End of an Era in Affiliate Tracking Do you recall…

In iGaming

How Casino Affiliate Programs Work: A Comprehensive Guide for Casino Operators

May 12, 2024 14 Mins Read

Are you curious about how casino affiliate programs work? Let’s dive in. Casino affiliate programs are partnerships between online casinos and individuals or businesses that promote these casinos and their products to potential players. Understanding how these programs function is crucial for a casino operator’s expansion. In a casino affiliate program, affiliates are typically given a unique tracking link. They earn commissions when new players register or play in the online casino through their referral.…

In iGaming

10 Best Ways to Convert Your Casino Leads into Depositors

April 16, 2024 15 Mins Read

Have you ever wondered how online casinos are able to convert their leads into loyal depositors? What strategies do they use to turn potential players into paying customers? But, here’s a shocker: On average, only 2-4% of casino leads actually convert into deposits. That is, from every one hundred leads, only a few of them will develop into valuable depositors. Thus, what can you do to optimize your conversion rate and increase the number of…