How to create an effective eCommerce referral marketing program? As an eCommerce store owner, you’re constantly looking for new ways to attract targeted traffic and increase conversions. You need to use your resources carefully and invest your marketing dollars in as much growth as possible. Referral marketing has grown in importance for eCommerce stores looking to grow sales without spending money on difficult-to-track marketing strategies that don’t guarantee results. A brand store eCommerce referral marketing…