Conversion Rates Archives

In iGaming

Maximizing ROI in iGaming: Advanced Media Buying Strategies for 2025

November 3, 2024 12 Mins Read

iGaming operators face rising customer acquisition costs, strict regulations, and relentless competition. With all that stacked against them, mastering advanced media buying strategies becomes critical for maximizing Return on Investment (ROI). Ready to uncover how you can do this? Let’s get started! The iGaming industry is massive, covering online casinos, sports betting, poker, and beyond. In 2023, the global iGaming market size was valued at approximately $63 billion, and it’s forecasted to surpass $145 billion…

In Affiliate Marketing Insider

15 Best Marketing Dashboard Examples For Performance Visualization

August 31, 2024 13 Mins Read

Marketing performance dashboard with data visualization – why do you need it, how do you choose the right one for your business, and will the most expensive one always necessarily be the best one? Let’s find out! In today’s digital world, marketers must approach data with a theoretical strategy as well as an almost artistic sensibility. A variety of marketing dashboards can help with this by offering easy-to-read and visually pleasing views of a variety…

In iGaming

iGaming Marketing 2024 Stats: Power Up Your Affiliate Ads Strategy [Updated]

July 30, 2024 11 Mins Read

The iGaming stats for 2024 speak for themselves—the data clearly shows a stiff rise in revenue across all aspects of iGaming affiliate marketing. Are you ready to make a bank with your affiliate ads? iGaming is booming, and there’s never been a better time to get involved in this wildly lucrative industry. But how can you expect to make your ads shine in the crowd? With hard data, of course! By learning from the latest…

In iGaming

Analyzing Online Casino KPIs: How to Boost Performance and Revenue?

July 16, 2024 13 Mins Read

Analyzing online casino’s KPIs is one of the most crucial aspects of growth. With so much competition in the iGaming industry, you must be on top of your key performance indicators to stay ahead of the curve. But how? While you need to track many important data points and KPIs, there are a few that we consider essential to monitor regularly. These include new player signups, active players, deposit amounts, bet sizes, games played, and gambling…

In iGaming

User-Centric Conversions: Enhancing Experience with Casino Affiliate Software

July 3, 2024 14 Mins Read

Do you happen to be a casino owner who needs to optimize player engagements and increase revenue? You’re not alone! The solution is implementing user-focused content in all your affiliate marketing efforts. This article will delve into the world of casino affiliate software and its impact on players’ trips and conversions. Did you know that the mobile casino app market will reach $100 billion by 2025? Really? The proliferation of smartphones and easy access to…

In iGaming

Top 10 iGaming KPIs Every iGaming Business Should Measure & Track in 2024

June 2, 2024 14 Mins Read

KPIs for the iGaming industry vary significantly from one business to another. Some Gaming KPIs are more essential, while others are less. You’re probably aware that you must keep track of your finances, but it’s not always as simple as it sounds. While your accounting file may provide some insight into general performance, the insights are most powerful when combined with other data sources. In this blog post, we will explore the top 10 KPIs…

In iGaming

Data Analytics: How to Measure the Success of Your Casino Affiliate Marketing Campaigns

March 15, 2024 8 Mins Read

Did you know that over 80% of online casino operators rely on affiliate marketing to drive traffic and increase revenue? With online gambling on the rise, casinos are scrambling for strategies that will help them stand out. But how do you know if your marketing is actually working? Are your campaigns delivering the results you want? It’s time to unlock the power of data analytics and discover how to assess the effectiveness of your casino…

In iGaming

Casino Data-Driven Decisions: How to Gain a Competitive Edge with Affiliate Insights?

February 19, 2024 17 Mins Read

Did you know you can’t build a bulletproof casino strategy without access to deep and insightful casino analytics? Did you know the global online gambling market will grow by billions of dollars in the coming years, with projections suggesting a surge past $100 billion by 2025? This staggering figure underscores the rapid expansion of an industry where making the right move could mean the difference between a jackpot win and a bust. But how do…

In iGaming

Player Reports: The Magic KPI Metric To Maximize Revenue Potential

December 8, 2023 9 Mins Read

Do you want to dominate the iGaming business industry but don’t know where to start? Player Reports are here to save the day, giving you all the insight you need to pave your way to success. Whether you’re an online casino owner or just getting into the industry as an agency, having the right KPI data guarantees you aren’t wasting money. Gambling may be a risky business, but trying to operate without proper tracking and…

In Affiliate Marketing Insider

10 Best Link Tracking Software

September 7, 2023 14 Mins Read

Finding the ideal link tracking software for your business can be challenging. However, we have a helpful buyer’s guide that lists the top 10 link tracking software options. By the time you finish reading this post, you will have a better understanding of your requirements and which software is best for tracking your campaigns. If you’re a business marketer or affiliate that pushes affiliate offers online or just want to track conversions, leads, sales, and…