You’re on the right track with your choice to launch your own affiliate program. It could be just what you need to make the big bucks. But one question still remains: which software do you pick? Good news! We’ve got answers. Below, you’ll find our list of top 15 affiliate program software for iGaming in 2024. Go through them all and find one that suits your needs and budget best. We know this is important,…
Are you tired of feeling overwhelmed by intricate commission structures in iGaming affiliate marketing? As a casino operator, mastering these complex frameworks is not just beneficial—it’s essential for maximizing your profits and gaining a competitive edge in the industry. Understanding the challenges and advantages of implementing sophisticated commission systems can significantly impact your success in the iGaming realm. Let’s delve into the intricacies together and uncover the strategies that will propel your casino operation to…
With so much competition in the iGaming industry, you must be on top of your key performance indicators to stay ahead of the curve. But how? While there are many important datapoints and KPIs you need to track, there are a few that we consider essential to monitor regularly. These include new player signups, active players, deposit amounts, bet sizes, games played, and time spent gambling. Keeping a close eye on these metrics, will allow you…
CPA or ROAS? Which one should you focus on? As a business owner you know that the two KPIs you are always looking at are: cost per conversion (CPA) and return on ad spend (ROAS). These two metrics allow you to analyze account health at a high level and make decisions at the keyword level. Despite their significance, relatively, it is fairly uncommon for advertising to be unsure which one to utilize. CPA Let’s not…
KPIs for the iGaming industry vary greatly from one business to another. Some Gaming KPI’s are more essential, while others are less. You’re probably aware that you need to keep track of your finances, but it’s not always as simple as it sounds. While your accounting file may provide some insight into general performance, the insights are most powerful when combined with other data sources. In this blog post, we’re going to dive deep into…
Partner marketing software gives your company the partner platform it needs to track affiliate sales and campaigns, as well as all the tools you need to build your partner marketing strategy. Every partner has their own private dashboard through which they can access campaign materials, links, deals, affiliate promotions, and news. Partner marketing software, also sometimes referred to as partner relationships management or, in short – PRM software, can help sales managers build better relationships…
Are you tired of constantly facing limitations and challenges with Cellxpert, your current iGaming affiliate software? Do you wish for a better alternative that offers more features, better support, and increased cost-effectiveness? As professionals in the iGaming industry, we understand the need for reliable software that enables you to achieve your goals efficiently and effectively. That’s why we’re excited to introduce you to Scaleo – the perfect Cellxpert alternative. Key Takeaways from this article: Discover…
White label affiliate marketing software, who is it for, and why do you need it for your business? White label software refers to software that is fully customizable, enabling businesses to rebrand it and make it their own. Typically, it is offered as part of a subscription, with the software developer granting the rights to use and customize the front-end components throughout the subscription period. Top 20 White Label Affiliate Marketing Software and Tools We…
You have a cutting-edge sports betting platform that includes all of the most recent tools and features. However, an effective marketing strategy is required to attract new users to the platform. Several sports betting platform owners use various sports marketing strategies to attract new punters to the platform. These strategies include content marketing, bonuses, social media campaigns, mobile marketing, email marketing, and other tactics. However, there is one effective marketing strategy that all sports betting…
Are you looking for ways to boost your business but don’t know where to start? Have you considered a B2B referral program? Referral marketing is a powerful tool that can help you skyrocket your business growth. By incentivizing your customers to refer new customers to your business, you can create a steady stream of leads that are more likely to convert into paying customers. In this article, we’ll explain the importance of a B2B referral…
