Have you ever thought about which B2B companies lead in innovation in the iGaming world? In 2025, some companies are changing the online gaming scene. They offer top-notch software that helps iGaming operators do better.

These companies are experts in game development and sportsbook services. They are key to making gaming better.

Let’s explore the best iGaming B2B companies of 2025 and what they offer.

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What Is B2B iGaming Companies?

B2B iGaming companies are the key to the online gaming world. They help operators to offer many digital games. These companies produce software for online gambling, such as casino platforms and sports betting.

B2B iGaming solutions help companies to work together. They focus on the provision of gambling products and services. This includes game development, platform infrastructure, payment solutions and marketing tools.

Specialized iGaming software providers make a big difference. They offer products that meet specific needs. This helps operators save time and money and grow quickly.

These partnerships also help with compliance with rules and regulations. This is important in various locations.

By working with iGaming software providers, operators can reach more people. They gain access to local content and market knowledge. This is the key to success in different territories.

These B2B solutions help operators to have a wide selection of games. They also ensure that the backend runs smoothly. They help with marketing and compliance.

In short, B2B iGaming companies are very important. They make things easier and better for operators. They help open up new opportunities and stay ahead in the fast-changing world of online gaming.

Importance of B2B Solutions in the iGaming Industry

B2B solutions are key in the iGaming world. They help operators make their games better. Top iGaming B2B companies offer tools and services for a great gaming experience.

They make adding new games easy. This improves how well the platform works. They also help with following rules, which is very important.

  • Operational Efficiency: Streamlined processes reduce costs and boost productivity.
  • Client Relationships: Tailored solutions and dedicated managers enhance client loyalty and satisfaction.
  • Technology Investment: Scalable solutions support long-term growth, while cloud systems offer flexibility.
  • Data Analytics: Tools that track player behavior enable personalized gaming experiences, improving engagement.
  • Customer Support: Outsourcing support enhances communication channels and can resolve player issues rapidly.

Working with top iGaming B2B companies helps a lot. They make sure operators meet and exceed expectations. This way, the iGaming world keeps growing and improving.

Key Features of Leading iGaming B2B Companies

Top iGaming B2B companies are characterized by special features. They offer a wide range of games, customized solutions and excellent customer support. This helps operators to hold their own in a tough market.

They also use advanced analytics to understand players and trends. Soft2Bet and GR8 Tech are great at developing games that improve the player experience and increase profits. EvenBet, with 20 years of experience, offers flexible solutions for a fast market entry.

They also offer white label solutions for a fast time to market. Companies like iGpixel and SkillOnNet are known for their reliable products in regulated markets. Their quick response to market changes is key in the fast-paced iGaming world.

Good customer service is crucial. Providers like iGamingBook offer round-the-clock assistance. This ensures smooth processes and satisfied customers. This is important to keep customers loyal and satisfied.

In short, knowing what makes the best iGaming B2B companies stand out is crucial to your success. When choosing a partner, make sure their features match your goals and the needs of your customers.

Top 10 Best iGaming B2B Companies to Choose in 2025

This list highlights the top 10 iGaming B2B companies for 2025, known for their new and exciting products and strong offerings. Each company stands out for its world-class gaming solutions that fulfill many player needs of gamers.

CompanyYear FoundedKey OfferingsNotable Games
Playtech1999Diverse gaming solutionsBuffalo Blitz, Mega Fire Blaze Roulette
Evolution Gaming2006Live casino experiencesLightning Roulette, Dream Catcher
Pragmatic Play2015Slots, live dealer gamesSweet Bonanza, Gates of Olympus
Play’n GO1997High-quality slotsBook of Dead, Reactoonz
Nolimit City2013Innovative slot mechanicsSan Quentin, Fire in the Hole xBomb
Amatic1993Classic slot gamesHot Fruits 20, Lucky Joker 10
Push Gaming2010Unique gaming experiencesRetro Sweets, Jammin’ Jars
ELA Games2017Visually captivating slotsIt’s Shark Time, Viking Adventures
Amusnet2000Classic themed slotsBurning Hot, Shining Crown
NetEnt (now part of Evolution)1996High-quality digital gamingStarburst, Gonzo’s Quest

Leading iGaming B2B Companies by Market Segments

The iGaming world has many market segments. Each one meets different player needs and business goals. Knowing the top iGaming B2B companies in each segment makes choosing partners easier.

Here’s a look at key players by their specialty.

CompanyMarket SegmentYears in BusinessKey Features
PlaytechSoftware Provider24+Offices in 26 countries, extensive gaming solutions
NetEntCasino20+Mobile-friendly solutions, business intelligence
Pragmatic SolutionsGaming Systems9+GLI-19 certified, team of 200 tech specialists
NSoftSportsbooks15+300+ employees, over 140 clients in 35 countries
GamingtecSoftware Solutions10+Innovative backend solutions, affiliate marketing
Push GamingB2B casino game providers13+29+ games developed, team of 135 specialists
Amatic IndustriesGaming Provider30+Diverse gaming solutions including slots
IGTCasino40+Access to 8,000+ casino games via single API
FinnplayPlatform Provider10+Team of 100, diverse product offerings
NovomaticGaming Solutions30+Revenue of €2.9 billion in 2022, 23,900 specialists

This breakdown helps you find the right top iGaming providers for your business. It makes operations smoother and improves customer experience.

How to Choose the Best iGaming Companies for Your Business?

Finding the right iGaming B2B company is the key to your success. Pay attention to various factors to see if they fit your needs. Reputation is important. Choose companies that are known for being honest and providing a good service.

Think about what services they offer. Make sure they have what you need, e.g. software for casino games or sports betting. If you know their technical capabilities, you can find the best solution for you.

Good customer support is also important. A helpful support team can solve problems quickly. Check the customer service to avoid future issues.

Attending industry events or using directories can help you find more options. Reading what others say can influence your decision. A list of pros and cons can help you make your decision.

Working with reliable igaming technology partners can increase your efficiency. For example, data analysis can help you understand player behavior. This can help you improve your marketing and increase your sales.

Always think about growth. The best companies should grow with you. They should be flexible and ready for innovation. If you choose carefully, you will find the right partner for your business.

Which iGaming Companies in B2B Are Offering White Label Solutions?

White label solutions are big in the iGaming world. They let you start your online gaming site without needing a lot of tech know-how. Companies that offer white label services help new players get into the market easily.

Top providers help get players and offer tools for better targeting. This is key for making your casino a success. They also handle the master gaming license, making sure you follow the rules.

When picking a white label provider, look at these things:

  • Variety and quality of games offered
  • Licensing and regulatory compliance
  • Customization options available
  • Payment solutions support
  • Mobile compatibility
  • Customer support effectiveness

White label casino solutions are good for your wallet. You keep about 40% of the money, and the rest goes to the provider. They cost less to start than a full casino, which is great for new businesses.

In Latin America, making content for local players is key.

This helps online casinos compete well. Good providers include:

CompanyYear FoundedSpecialty
BR Softech2010Sportsbook software solutions
Lion GamingN/AWhite label and turnkey solutions
PieGaming2019Innovative gaming solutions

Picking the right partner is crucial for success in iGaming. The right partner gives you a strong base for your white label site.

Challenges Faced by B2B Providers

The market is full, which makes it difficult to be unique. Companies always have to come up with something new in order to be noticed.

Compliance with laws is also a big problem. In jurisdictions like Ontario, it’s important to follow AGCO regulations. Following these laws can slow down progress and consume resources.

Technology is both a blessing and a curse. New technologies bring new opportunities, but it costs a lot to keep up with them. In the B2B world, new technologies are introduced more slowly than in other industries. This can slow down progress and miss out on new trends.

Building good relationships with customers is crucial. It takes time and effort to win them over. Knowing these challenges will help you make better choices when looking for partners.

To be successful in the iGaming B2B business, you need to market well and understand what customers want. You also need to be willing to use new technologies and follow the rules. Facing these challenges will help providers do better in the future.

Emerging Trends in B2B iGaming Services

New trends make B2B services better. One major trend is that more and more people are using cryptocurrencies. This makes transactions more secure and attracts more players.

Another trend is better live dealer games. Players want to feel like they’re right there with them. That’s why operators are working on making their games more realistic and entertaining.

Data analysis also plays an important role.

With around 8% of players leaving the game every month, retaining them is a major goal. The companies use data to personalize the games and keep players coming back.

The iGaming market is expected to grow strongly. It’s now worth 88.65 billion dollars and could grow to 133.9 billion dollars by 2028. This means it’s more important than ever to stay ahead of the game and work with B2B partners.

The Importance of Affiliate Marketing Integration

Affiliate marketing is key in the fast-growing iGaming world. It has helped the market reach a volume of 89 billion dollars in 2023. B2B companies are helping to forge these partnerships and supporting operators to improve their marketing.

It may be that your affiliate campaigns are bringing in a lot of traffic, but your CRM, e-commerce platform or analytics tools aren’t working together. It’s like putting together a puzzle that’s missing pieces. All of these tools work better together when they’re integrated, so your affiliate marketing plan can’t be stopped.

Here’s why it’s crucial:

AspectImpact
Data Synchronization 📊Combines affiliate performance data with your CRM, helping you track leads and sales more effectively.
Real-Time Insights ⏱️Provides instant updates on campaign performance, enabling faster decisions and optimizations.
Seamless User Experience 🤝Ensures customers move smoothly from referral to purchase without clunky transitions or errors.
Cost Efficiency 💰Reduces manual tasks, like reconciling affiliate payouts or tracking data, saving time and resources.
Better ROI Tracking 🔍Merges financial and affiliate metrics, so you know exactly what’s delivering value—and what’s draining it.

Many iGaming operators now rely more on affiliates than on their own teams. This method is cheap and only costs money if it works. It helps to target the right people to get more users engaged.

But managing many affiliates can be difficult. Companies like Groove make it easier with tools for operators. Their system helps find the right partners and tracks how well campaigns are performing so that operators can make the best profit.

The iGaming world is constantly changing and affiliate marketing will continue to be important in the future. New tracking tools will help keep things honest and detect fraud. AI and machine learning will make games more personal. Social media influencers will also play a big role, which makes the future of affiliate marketing in iGaming exciting.

Why You Need a Software Compatible with Scaleo Affiliate Software?

Using software that works with Scaleo affiliate software has many advantages. It makes tracking and managing partnerships easy. This helps you to attract new players.

It also makes it easier to see how well your affiliates are performing. This is important for making smart decisions for your business.

Choosing the right technology is crucial for affiliates. Software that is compatible with Scaleo affiliate software can do things like:

Choosing Scaleo-compatible software will help your business grow through affiliate marketing in the background. The online casino market is expected to reach USD 158.20 billion by 2028.

This means you need strong and flexible solutions. They should help you grow and succeed.

From improving data flow to boosting customer experience and increasing productivity, integration transforms your affiliate marketing strategy from mediocre to great. And if you’re looking for the ultimate integration-friendly platform? Then Scaleo is the right place for you.

Its robust features, tailored specifically for iGaming and other industries, ensure that your affiliate efforts are as smooth as they are successful.

Simplifying Affiliate Program Management

Without compatibility, managing an affiliate program feels like running a marathon with no shoes. You’re constantly patching issues instead of focusing on growth. Software that integrates with Scaleo ensures smooth operations across the board.

For instance, tools that work seamlessly with Scaleo allow you to:

  • Track affiliate KPIs in real-time for better decision-making.
  • Automate recurring processes like payout calculations or data imports.
  • Create custom dashboards to keep your team informed and engaged.

Why waste hours trying to sync systems manually when the right tools can do it in seconds?


Unlocking Advanced Reportin

Here’s a fun fact: 73% of marketers say they are drowning in data but starving for insights. Compatibility is the answer. When implement Scaleo with your marketing campaigns, you can centralize your data and uncover actionable trends.

Take advantage of Scaleo’s built-in reporting features such as funnel reports, KPI analysis and player behavior tracking. Scaleo with compatible software, you can create a holistic overview of your entire affiliate marketing ecosystem.

No more guesswork — just hard data.


Improved Affiliate and Partner Relationships

Let’s face it: keeping affiliates happy isn’t just about commissions. They want transparency, timely payments, and easy access to their performance metrics. Software that integrates with Scaleo can streamline these processes.

With Scaleo’s invoicing and payment capabilities, combined with tools like accounting or CRM platforms, you’ll keep affiliates in the loop and boost their loyalty. After all, happy affiliates mean higher revenues.


Future-Proofing Your Business

As the affiliate marketing landscape evolves, so do the tools that power it. Investing in compatible software ensures your business remains agile and adaptable. Whether you’re scaling your program, entering new markets, or onboarding new partners, a tech stack built around Scaleo ensures you’re always ready for what’s next.

Ready to take your affiliate program to the next level? Try Scaleo today!

cyber security in igaming partner business

Conclusion

As we finish our look into iGaming B2B companies, picking the right partner is key. The future of iGaming B2B is bright, with new ways to make money and fresh ideas. You can find everything from licensing to white-label solutions with the right partner.

Knowing about affiliate marketing, local models, and blockchain is crucial. The global iGaming market is growing fast, expected to hit $125.6 billion by 2027. This means lots of chances for those ready to take them.

In the end, those who keep up and bring new ideas will do well. You can build a strong base by tackling rules and using hybrid models. The tips given here should help you explore the exciting world of iGaming, ready for a bright future.

Last Updated on January 14, 2025

Author

Elizabeth is an entrepreneur, SEO expert, and senior content manager at Scaleo. Based in Prague, she has been in the online marketing industry since 2006, specializing in affiliate marketing and content strategy. On this blog, she shares expert insights, actionable tips, and industry trends to help businesses grow online.