Conversion tracking software can help you determine which digital marketing activities generate the most conversions and assign monetary value to your campaigns. You are probably familiar with tools like Google Analytics or various pixel tracking software out there that can help you measure and improve your ROI. Still, there are so many more we are going to discuss today! Best Conversion Tracking Software for 2025 So, first, let’s start off by listing the best software…
Having an affiliate program is a fantastic marketing strategy to get your casino or sportsbook business maximum exposure online. Affiliates play a crucial role in attracting new players to your online gambling company. While there are other ways to promote online casinos or sportsbooks, affiliate marketing has earned a reputation for being the most effective iGaming marketing model. Based on our experience in the performance marketing industry, in this article, you will find out how…
Affiliate Tracking is an essential element of any affiliate network. Since affiliate marketing is a performance-based concept, its effectiveness depends largely on marketers’ ability to evaluate their affiliate campaigns’ performance. A smooth allocation of transactions is crucial to a successful affiliate program and, if an affiliate succeeds in generating leads, they must be reimbursed in a timely and efficient manner. So, how do we make sure all the transactions are tracked precisely? There are a…
Postback URL tracking is debatable. In affiliate marketing, there are only a few problems that pose more concerns than postback URL tracking, which we will discuss here. For most advertisers, an affiliate postback is one of the most popular causes of tech challenges.
Affiliate marketing tools are an important part of the affiliate business because they allow more and more tasks to be done by software instead of people. Today, we are going to look at the top 10 most popular tools for affiliate marketing that will change the way you run your business. Based on our experience and a lot of research, we’ve compiled a list of the best affiliate marketing tools for you. The following are…
Did you know that only 25.9% of internet users speak English? And, according to Statista, the revenue in the online gambling market is projected to reach US$97.15bn by the end of 2024. This fact shows that there is a huge market for online casinos. It’s time to grab your share of this market! Multi-language casino affiliate software is the way to do this. It helps you reach more people by breaking language barriers. This means…
White label casino affiliate program solutions have gain an enormous popularity, becase we all know that casino and betting industries rely heavily on affiliate marketing as their primary, if not exclusive, traffic source. The need for effective, scalable affiliate marketing solutions becomes critical for businesses in various industries, particularly the highly competitive online gambling sector. With white-label affiliate marketing solutions for casinos, you can leverage the powerful tools of high-ticket software and customize them to…
We are thrilled to announce the release of Scaleo 3.15. This major update includes many new features that will help you automate your workflow, enhance the user experience, and provide more control over operations. Let’s take a closer look at what’s new! 🚀 New 3.15 Version✨ What’s New?🚀 Affiliate List EnhancementsCustomize column order, set default columns, and manage affiliates efficiently with new bulk actions.✨ Offer List Filter EnhancementsAdvanced filters with inclusion/exclusion options for precise searches…
Tired of navigating affiliate data in the dark? Want to maximize your ROI from every partnership? In the rapidly growing online casino landscape, affiliate marketing has emerged as the most important marketing tool, boasting a nearly 10% annual growth rate. Over 80% of brands are planning to establish an affiliate channel, following the success stories of giants like 888, William Hills, Melbet, and Bet-at-Home. Unlocking the potential of affiliate marketing can boost your monthly revenue…
Casino affiliate programs represent collaborative arrangements between online casinos and individuals or businesses that actively market these casinos and their offers to prospective players. Comprehending the operational mechanisms of these programs is essential for a casino operator’s growth strategy. In a casino affiliate program, affiliates usually receive a distinct tracking link. Commissions are earned when new players register or engage in online casino gameplay via referral. This commission-based partnership creates a mutually beneficial scenario in…