Conversion Tracking Archives - Page 2 Of 5

In iGaming

Lottery Affiliate Software: How to Get Started?

December 28, 2023 9 Mins Read

Looking for lottery affiliate software that allows you to manage your affiliates easily? Want to arm yourself with lottery affiliate software that will help your affiliates convert customers more effectively? What is Lottery Affiliate Software? Before we dive into the nitty-gritty of our conversation, let’s define lottery affiliate software. In essence, it’s a tool that lottery companies use to track, manage, and optimize their affiliate programs. Whether you’re a small lottery business or a large-scale…

In Affiliate Marketing Insider

25 Free & Affordable Affiliate Tracking Software Worth Using (2024 Update)

December 14, 2023 39 Mins Read

Free affiliate tracking software is hard to find because most high-quality affiliate software products, such as Scaleo, come at a price. Simply because a lot of effort has gone into their development, the software needs to be paid for to ensure continuous updates and robust security. This means that any software – whether it’s a simple affiliate management tool or a complex affiliate marketing tracking software – needs to cover its costs if it is…

In iGaming

Betting Affiliate System – 10 Essential Features You Need in 2024

December 6, 2023 9 Mins Read

Betting affiliate software offers a lot of features and opportunities you can consider when it comes to choosing one for your business. After all, this software will be responsible for managing your entire affiliate program. That’s why we’ve compiled a list of the 10 essential features you must look for when choosing a betting affiliate software. This list will help you narrow down your options and find the right software for you and your business.…

In iGaming

Why Conversions Are Not Being Accurately Tracked Between the Affiliate Platform and the iGaming Software?

November 26, 2023 11 Mins Read

Conversions tracking is essential to measure the effectiveness of your marketing efforts and optimize your conversion rates. However, discrepancies in tracking methodologies and technical limitations often lead to inaccuracies between the affiliate platform and the iGaming software. As a result, missed opportunities and lost revenue occur. Effective conversion tracking requires robust online gaming analytics and tracking tools for online casinos. In this article, we will explore the challenges in accurate igaming conversions tracking, the importance…

In iGaming

How To Work With The RevShare Model in iGaming Business? Full Guide

November 23, 2023 12 Mins Read

RevShare model in iGaming is a popular commissions-payment structure used in the iGaming business, which involves splitting the revenue generated by an online casino or sportsbook with its affiliates. Affiliate programs in the gambling and betting industry offer partners to send traffic to their offers with different payment models – CPA, CPL, and RevShare, among other popular ones. In this article, we will talk about RevShare and explain what it is, what affiliate programs should…

In iGaming

How to Run Sports Betting Advertising Campaigns

November 23, 2023 14 Mins Read

Betting campaigns in 2024 are as creative as they can get. However, launching a successful sports betting advertising campaign is not an easy task. There are many elements involved, platforms to leverage and messages to develop and distribute to attract new customers. On top of that, regulations are complex and are constantly evolving. How do you effectively break through the noise and connect with your target audience? We’ve been in the affiliate sports betting industry…

In iGaming

Revenue Sharing (RevShare) for iGaming Affiliate Programs – Full Guide

November 3, 2023 11 Mins Read

RevShare model, which is an abbreviation for “revenue share” in the casino and iGaming industry. It is a partnership where the casino operator repeatedly pays a percentage of their revenue to the partner for every client they have referred. The percentage of revenue shared is typically agreed upon in advance, in a so-called revenue sharing agreement. It can be based on various factors, such as the number of players referred or the amount of revenue…

In Affiliate Marketing Insider

10 Best Conversion Tracking Software & Tools to Try in 2024

October 31, 2023 12 Mins Read

Conversion tracking software can help you determine which digital marketing activities generate the most conversions and assign monetary value to your campaigns. You are probably familiar with tools like Google Analytics or various pixel tracking software out there that can help you measure and improve your ROI. Still, there are so many more we are going to discuss today! Best conversion tracking software for 2023 So, first, let’s start off by listing the… NameDescriptionPriceScaleoScaleo is…

In Affiliate Marketing Insider

Affiliate Software for Financial Services

October 12, 2023 11 Mins Read

Affiliate Marketing for the Fintech industry has evolved in the past years. This article will guide you through on how to add an affiliate program to a fintech company to drive more signups and revenue and use a specifically designed affiliate software for fintech companies. We’ll also discuss the different types of affiliate programs for financial services. Learn how to measure the success of your program and how to scale your business as it grows. By…

In Tutorials

How to Advertise on Tinder: Tips For a Successful Affiliate Campaign

October 3, 2023 9 Mins Read

If you’ve ever found yourself scrolling through Instagram, Twitter, or TikTok and thinking, “Hey, that looks like a great way to earn money,” you should – you are right! Affiliate marketing has become increasingly popular because it’s simple yet effective and can be seamlessly integrated into social media. But to maximize your success as an affiliate marketer, you must take it one step further. You have to discover the industry’s hidden gems, and there’s no…