Email Marketing Archives

In iGaming

20 Effective Affiliate Marketing Strategies for Online Casinos in 2024

March 30, 2024 7 Mins Read

Are you looking to boost the success of your online casino in 2024 through effective affiliate marketing strategies? In a competitive landscape where standing out is crucial, having the right tactics can make a significant difference. Affiliate marketing for online casinos involves partnering with individuals or businesses to promote your brand in exchange for a commission. To thrive in the dynamic world of online casinos, it’s vital to implement strategies that drive traffic, increase conversions,…

In iGaming

Gambling Affiliate Marketing Full Guide: Offers, Insider Tips & Networks

March 2, 2024 16 Mins Read

Online gambling affiliate marketing is expected to skyrocket in 2024. Anyone in the online gambling industry will tell you that affiliate marketing is an excellent revenue-generating strategy. But what is it precisely, and how do you begin? In this post, we will provide a comprehensive overview of affiliate marketing for the gambling vertical and describe how to get started. We will discuss the fundamentals of gambling affiliate programs and offer timeless success tips. So, whether…

In iGaming

5 Data-Driven Marketing Strategies to Attract New Casino Customers

February 28, 2024 12 Mins Read

Did you know that the global online gambling market is expected to reach an astonishing value of $127.3 billion by 2027? It’s mind-boggling how much cash casinos rake in. It’s even more baffling when you realize how cutthroat the industry is. But here’s a head-scratcher for you: In a business this crowded, how does your casino stand out and bring in new customers? The old ways of marketing don’t work any longer. What will? A…

In iGaming

How Much Do Betting Websites Spend on Marketing (And Does It Pay Out?)

January 25, 2024 11 Mins Read

In recent years, the sports betting industry has exploded in popularity, thanks in part to changes in legal regulations and the growth of online betting platforms. But just how much are betting businesses spending to attract their ever-growing audience? More importantly, are these hefty marketing investments paying off? The Growth of the Betting Industry: A Quick Snapshot Did you know that the global sports betting market is expected to reach $140 billion by 2028, growing…

In iGaming

How much Sportsbooks Spend on Marketing (2024 Updated Stats!)

January 21, 2024 13 Mins Read

Curious about how sportsbooks allocate their marketing budget? Wondering how much they invest in advertising and promotion? Get ready to dive into the world of sportsbook marketing expenses and discover the fascinating insights behind their budget allocation. When it comes to acquiring users, sportsbooks spare no expense. They invest heavily in various marketing channels, including TV, digital, and radio advertising. TV advertising is dominated by a few key players, monopolizing at least 82% of market…

In iGaming

Player Acquisition Strategies for iGaming Websites

November 23, 2023 11 Mins Read

iGaming player acquisition will evolve in 2024. For you, as an iGaming website operator, acquiring new players is essential to your success and growth. You need a steady flow of new customers engaging with your games and promotions to drive revenue and build your business. However, player acquisition is challenging and expensive in today’s competitive landscape. You must cut through the noise to attract players and convert them into loyal, long-term customers. This article will…

In Tutorials

Where to Promote Your Affiliate Marketing Program in 2024?

May 30, 2023 15 Mins Read

Now that you have added an affiliate program to your website (for example, using affiliate marketing software like Scaleo), you probably wonder where to promote your partner program and where to find affiliates. In this article, we’ll share a few places where you can promote your affiliate program, expand your brand awareness, and present your company to a larger number of potential customers. Starting an affiliate network – don’t miss the entire full guide: Part 1:…

In Affiliate Marketing Insider

50 Best Free Affiliate Marketing Tools For Business

May 28, 2023 16 Mins Read

Free affiliate marketing tools are everywhere. Are you looking for the most popular free online tools for your affiliate marketing website? Let’s list the best 50 affiliate tools! There are so many paid and free online tools for entrepreneurs and affiliate marketers that you sometimes can’t see the forest for the trees. Finding and trying everything out for yourself simply takes a lot of time. And who has extra time if you are running a…

In Tutorials

10 Tips For Building a Successful Affiliate Marketing Sales Funnel

May 21, 2023 13 Mins Read

The affiliate funnel has dramatically changed the marketing industry. It has forever changed our approach to promoting online services: we no longer rely on SEO to generate quality organic leads and sales. Even under the best circumstances, Google is not always trustworthy, as algorithm updates change the needle and pressure grows to maintain top positions. Building a second revenue stream has become almost mandatory. Why rely only on Google traffic when there are multiple ways…