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iGaming affiliate software gained enormous popularity in 2023 primarily because the iGaming industry relies heavily on referrals. Looking to start an affiliate program for your iGaming business? That is a great decision! An affiliate program can help you grow your customer base revenue tremendously. But, which software should you choose to use to run your program? Let’s find out! Today, we’ve compiled a list of the top 15 affiliate program software for iGaming businesses. This…

Casino affiliate tracking solutions are offered on every corner of the internet, but how do you choose the right one? Every online casino operator knows, that selecting the right affiliate tracking software is crucial to your business success. The software you pick will determine how accurately you track your affiliate partnerships, how much data you have to optimize your affiliate program, and how reliably you can pay commissions. With so much at stake, you need…

Creating successful partnerships is important for B2B marketing. Because partner marketing helps drive sustainable growth and revenue. Partnerships are essential to global markets, enabling growth and maximizing resources. A strong business ecosystem is created by combining strengths with partners, benefiting all involved. In this guide, we will provide you with step-by-step instructions on how to establish strong partnerships that will help you unlock the full potential of B2B collaboration. We’ll also look at the key…

The commission structure for channel partners varies from one program to another. This is why businesses strive to expand their reach, and channel partnerships have become a popular strategy for growth. These partnerships involve collaborating with other organizations to sell products and services, with channel partners earning a commission on their sales. However, designing a fair and effective commission structure for channel partners can be complex. In this comprehensive guide, we will explore the intricacies…

Partner marketing software gives your company the partner platform it needs to track affiliate sales and campaigns, as well as all the tools you need to build your partner marketing strategy. Every partner has their own private dashboard through which they can access campaign materials, links, deals, affiliate promotions, and news. Partner marketing software, also sometimes referred to as partner relationships management or, in short – PRM software, can help sales managers build better relationships…

CPA affiliate tracking software – what is it, and what to look for when choosing the right one? Many CPA tracking software lets you monitor your CPA-based offers. Each CPA marketing software has unique features that will suit different business models. If you’re using SEO, Facebook advertising, and Google ads, you’ll need a monitoring platform compatible with Google Analytics and Facebook Pixel. This is because personalized targeting and re-targeting are essential to your Google and Facebook…

Partner onboarding is critical to any successful affiliate or referral marketing program. It sets the stage for the relationships you’ll build with your partners, and it can directly impact the success of your marketing efforts. However, the process of onboarding partners is not without its challenges. In today’s rapidly evolving digital landscape, it’s crucial for businesses to identify these challenges and employ best practices to overcome them effectively. Spoiler: automating partner onboarding can solve most…

Channel partner marketing is becoming increasingly valuable in highly competitive technological industries. So, what is it exactly, and how can you tap into its potential and expand your business? Channel partner marketing is a method used to promote products and services sold by channel partners, also known as channel marketing or partner marketing. This may sound complicated, but don’t worry; we’ll break it down for you. So, let’s dive right in! What Is a Channel…

You have a cutting-edge sports betting platform that includes all of the most recent tools and features. However, an effective marketing strategy is required to attract new users to the platform. Several sports betting platform owners use various sports marketing strategies to attract new punters to the platform. These strategies include content marketing, bonuses, social media campaigns, mobile marketing, email marketing, and other tactics. However, there is one effective marketing strategy that all sports betting…

Are you aiming to expand your B2B business? Using affiliate marketing to generate sales and revenue can be highly successful. In this comprehensive guide, we’ll offer a detailed introduction to B2B affiliate marketing, supplemented with success-oriented advice from industry leaders. Regardless of your level of experience or knowledge of affiliate marketing, this guide aims to provide insightful information and practical advice to help you achieve your business objectives. What Is a B2B Affiliate Marketing Program?…