An affiliate marketing dashboard can do so much for your digital business. Are you an affiliate network owner, looking for an easy solution to pull all your business into one place? Do you want to benefit from data visualization and pull all your campaign’s data into one candy-eye dashboard? Let’s explore, what you will need for it and how to go about it. You can build the ultimate affiliate marketing income dashboard with Scaleo. The…
So, you’ve launched an ad campaign, and now you want to know whether it’s successful or not? How can you know? Logically, the only way to get the answer is to track your ad campaigns, right? Right. But what does that actually mean? Tracking your ad campaigns is essential for ensuring you’re getting the most impact from your advertising dollars. By understanding where and how people interact and the value of each advertising channel, you can…
SubIDs can help increase sales in the affiliate marketing business. How? As an affiliate, you may miss relevant information about visitors leaving your website via an affiliate link. Using SubIDs can help you eliminate underperforming paid traffic sources and increase conversions for top-performing affiliate offers. Let’s see how you can do it, in a few easy steps! What is an Affiliate SubID? A SubID is an additional parameter that can be specified for affiliate links.…
As you already know, Scaleo added a SmartLink functionality for its clients, and we are excited to share the news and tell you more about SmartLinks in affiliate marketing so that you too will be able to increase your ROI with a Smartlink, the smart way. Smartlink URLs and redirects are essential tools for affiliates who want to maximize their earnings and streamline their marketing efforts. In this blog post, we’ll explore what SmartLink URLs…
UTM tracking is a powerful tool for tracking partner marketing campaigns’ effectiveness and identifying improvement opportunities. UTM tracking, or Urchin Tracking Module tracking, is a method of tracking the effectiveness of online marketing campaigns by attaching unique URL parameters to the links in a campaign. These parameters, known as “query strings”, consist of key-value pairs that specify the information being tracked, such as the source of the traffic, the medium through which the traffic was…
Affiliate marketing funnels have become increasingly relevant in modern marketing strategies. They help affiliates channel their web traffic and streamline the flow across each enclosure stage. But what’s the marketing funnel for the affiliate? Affiliate marketing funnel is developing a plan to target the right customers to buy the goods they’re looking for. This funnel helps build a consumer experience journey where a prospective customer enters the specified product/service landing page and acts on the…
Cookieless future – we dreaded it for years and now it’s finally here to stay. After Apple’s decision to restrict 3rd party cookies, which we have already covered in this and this post, the affiliate marketing industry began to shift towards cookieless solutions, offering a much more flexible way to track advertising and campaigns across platforms and devices. Today, we are going to discuss the cookieless future, or, perhaps a more accurate term would be…
Tracking affiliate conversions is one of the most important things you can do to achieve your marketing goals. While this is easy to do, it is one of the worst ways to evaluate activity. Below you will find 5 reasons why you should not use “thank you” pages to determine and track conversion rates. What Are the Drawbacks of Using Thank You Pages for Conversion Tracking? Creating a “Thank You” page that appears automatically when…
Affiliate link tracking is one of the most important aspects when it comes to scaling your business vertically. In this article, you will see how to track affiliate links and what affiliate link trackers you should use. Affiliate links are one-of-a-kind URLs that are used to track affiliate performance and traffic that comes directly from them. This is a straightforward answer to the question, “What is an affiliate link?” If you’re already familiar with the…
Affiliate click tracking software is a confusing term. Understanding how you can set up tracking can be difficult when you first start… It’s one of the most complex technical challenges I see affiliates face. After reading this guide, you will understand what a tracker can do for you and how it works and how it will benefit you in the long term. A tracker is the foundation of each successful affiliate marketer because it enables…
