Marketing performance dashboard with data visualization – why do you need it, how do you choose the right one for your business, and will the most expensive one always necessarily be the best one? Let’s find out! In 2025, marketers must approach data with a theoretical strategy as well as an almost artistic sensibility. A variety of marketing dashboards can help with this by offering easy-to-read and visually pleasing views of a variety of main…
Preventing click fraud in your affiliate traffic can be tricky. Yet, it can be done. In this article, we will discuss “click fraud,” how much it can cost you if you don’t pay attention, and most importantly – how to prevent it. What is click fraud? Click fraud is when a visitor or a bot pretends to be a legitimate visitor on a webpage. He then clicks on an ad, a button, or some other…
How do business metrics improve day-to-day operational efficiency? The solution is to collect the right data and use it to create and improve company processes. Key performance metrics in business provide guidance for future strategic growth. Your company’s success depends on consistently reporting and evaluating these business metrics. The most obvious and important business metrics for operations managers are total revenue, net profit, profit margin, and loss. However, these are just a few of the…
Building an affiliate network from scratch may sound overwhelming at first. Are you looking to build your own affiliate marketing network but don’t know where to start? There will be certain business and technical challenges to overcome along the way, but don’t worry, the good news is that Scaleo’s software can handle both, if you want to start from scratch. Start your own affiliate network with SCALEO – 14-day free trial The Definition of an…
Today, we will show you a few examples of Affiliate Disclosure Statements for your website. Website owners have long used affiliate links to earn revenue from their pages. A regular advertisement is an unmistakable endorsement of a product. Even a link can be framed as an advertisement with the right wording. Affiliate links, on the other hand, are not the same. The site owner is not compensated based on the number of visitors or when a user…
Affiliate marketing software for startups is essential because affiliate marketing is one of the most popular forms of digital marketing. It allows businesses to diversify their content and make money along the way. Today, we will look at the options available to startups and how they can launch their affiliate program to make the most of their business. What’s Affiliate Marketing? In affiliate marketing, you generally partner with a company or network to offer its…
Free affiliate marketing tools are everywhere. Are you looking for the most popular free online tools for your affiliate marketing website? Let’s list the best 50 affiliate tools! There are so many paid and free online tools for entrepreneurs and affiliate marketers that you sometimes can’t see the forest for the trees. Finding and trying everything out for yourself simply takes a lot of time. And who has extra time if you are running a…
PPC Affiliate Programs will continue to be extremely popular in 2025. Like every other online sector, the pay-per-click industry is rife with affiliate programs, some of which can be highly lucrative. With so many pay-per-click options available, companies constantly seek assistance from seasoned marketers and influencers to promote their offerings. You’re in luck if you’re an established, seasoned affiliate or a brand-new affiliate trying to break into the pay-per-click industry. We’ve selected the top pay-per-click…
Can you automate buying and selling of media by using media buying software in 2023? In the age of programmatic advertising, media buying is becoming increasingly popular, and you can see more and more media buying software and automated affiliate media buying scripts. Today, we will look at how you can automate your affiliate campaigns using media buying software. What is media buying? The process of acquiring ad space and time on digital and offline…
SubIDs can help increase sales in the affiliate marketing business. How? As an affiliate, you may miss relevant information about visitors leaving your website via an affiliate link. Using SubIDs can help you eliminate underperforming paid traffic sources and increase conversions for top-performing affiliate offers. Let’s see how you can do it, in a few easy steps! What is an Affiliate SubID? A SubID is an additional parameter that can be specified for affiliate links.…
